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isPartOf:"Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken"
~isPartOf:"Medienwirtschaft : MW ; Perspektiven der digitalen Transformation"
~subject:"Market share"
~subject:"Werbeplanung"
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Print advertising
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
International journal of advertising : the quarterly review of marketing communications
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of marketing research : JMR
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CIE discussion papers
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1
Info: die Zeitschriften des Axel-Springer-Verlages
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Instant success series
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of consumer behaviour : an international research review
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Sport, Medien und Kommunikation : Beiträge des 6. Deutschen Sportökonomie-Kongresses
1
The journal of industrial economics
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ECONIS (ZBW)
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Der Einfluss der Marktstellung auf die Anzeigen- und Vertriebspreise regionaler Tageszeitungen
Nienstedt, Heinz-Werner
;
Proner, Patrick
;
Scherer, Joerg
- In:
Medienwirtschaft : MW ; Perspektiven der digitalen …
5
(
2008
),
pp. 6-18
Persistent link: https://www.econbiz.de/10003779519
Saved in:
2
Scratching the surface of skincare product advertising in Australia
Hingorani, Anurag G.
- In:
Advertising and communication : proceedings 4th …
,
(pp. 301-306)
.
2005
Persistent link: https://www.econbiz.de/10003353838
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