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isPartOf:"Arbeitspapier / Institut für Marketing, Universität Mannheim"
~isPartOf:"International marketing ; Vol. 1"
~source:"econis"
~subject:"Ethnology"
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Arbeitspapier / Institut für Marketing, Universität Mannheim
International marketing ; Vol. 1
International business review : the official journal of the European International Business Academy
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Cross-cultural strategies
Kim, W. Chan
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Mauborgne, R. A.
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2008
Persistent link: https://www.econbiz.de/10003655500
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