//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Business ethics : a European review"
~isPartOf:"Journal of international marketing"
~person:"Bojkowszky, Brigitte"
~person:"Guo, Xiaoling"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Nationalkultur"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
National culture
2
Nationalkultur
2
Brand image
1
Brand management
1
Consumer behaviour
1
Cultural identity
1
Emerging economies
1
Forschungskooperation
1
International business cooperation
1
International marketing
1
Internationale Unternehmenskooperation
1
Internationales Marketing
1
Konsumentenverhalten
1
Kulturelle Identität
1
Markenführung
1
Markenimage
1
Multinationales Unternehmen
1
OECD countries
1
OECD-Staaten
1
Research collaboration
1
Schwellenländer
1
Transnational corporation
1
cultural respect
1
culturally mixed symbolic products
1
emerging markets
1
global brands
1
perceived brand globalness
1
product local iconness
1
social categorization theory
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Bojkowszky, Brigitte
Guo, Xiaoling
Balabanis, George
2
Beekun, Rafik I.
2
Kim, Jung Seek
2
Stedham, Yvonne
2
Astvansh, Vivek
1
Bahadir, Berrak
1
Bahadir, S. Cem
1
Banai, Moshe
1
Chang, Young Kyun
1
Cheng, Julian Ming Sung
1
Choi, Jungsil
1
Christodoulides, Paul
1
Cleveland, Mark
1
Diamantopoulos, Adamantios
1
Dow, Douglas
1
Duffek, Barbara
1
Eisend, Martin
1
Eisingerich, Andreas B
1
Heinberg, Martin
1
Ho, Jo Ann
1
Jain, Megha
1
Jang, Myoung Gyun
1
Johnston, Wesley J.
1
Khalil, Shadab
1
Kozlenkova, Irina V.
1
Kumar, V.
1
Kvasova, Olga
1
Larimo, Jorma
1
Laroche, Michael
1
Leonidou, Leonidas C.
1
Li, Yexin Jessica
1
Lund, Donald J.
1
Messner, Wolfgang
1
Pansari, Anita
1
Papadopoulos, Nicolas G.
1
Pick, Doreén
1
Qiao, Jiayu
1
Robson, Matthew J.
1
more ...
less ...
Published in...
All
Business ethics : a European review
Journal of international marketing
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Enhancing consumer attitude toward culturally mixed symbolic products from foreign global brands in an emerging-market setting : the role of cultural respect
Guo, Xiaoling
;
Heinberg, Martin
;
Zou, Shaoming
- In:
Journal of international marketing
27
(
2019
)
3
,
pp. 79-97
Persistent link: https://www.econbiz.de/10012106870
Saved in:
2
Resource deployment stability and performance in international research-and-development alliances : a self-determination theory explanation
Robson, Matthew J.
;
Schlegelmilch, Bodo B.
;
Bojkowszky, …
- In:
Journal of international marketing
20
(
2012
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10009520922
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->