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isPartOf:"E-retailing challenges and opportunities in the global marketplace"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~person:"Kukar-Kinney, Monika"
~subject:"Preismanagement"
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E-retailing challenges and opportunities in the global marketplace
Journal of business research : JBR
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of the Academy of Marketing Science
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Determinants of consumers' response to pay-what-you-want pricing strategy on the Internet
Weisstein, Fei L.
;
Kukar-Kinney, Monika
;
Monroe, Kent B.
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4313-4320
Persistent link: https://www.econbiz.de/10011554569
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