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isPartOf:"ERIM report series research in management"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Neuromarketing"
~isPartOf:"Springer eBook Collection"
~subject:"Forecasting"
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ERIM report series research in management
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Neuromarketing
Springer eBook Collection
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ECONIS (ZBW)
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Machines learn neuromarketing : improving preference prediction from self-reports using multiple EEG measures and machine learning
Hakim, Adam
;
Klorfeld, Shira
;
Sela, Tal
;
Friedman, Doron
; …
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
3
,
pp. 770-791
Persistent link: https://www.econbiz.de/10012939502
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