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isPartOf:"Erfolgsfaktor Innovation : mit 7 Tabellen"
~isPartOf:"Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken"
~isPartOf:"Marketing : ZFP ; journal of research and management"
~person:"Klerkx, Mandy"
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Erfolgsfaktor Innovation : mit 7 Tabellen
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Marketing : ZFP ; journal of research and management
International advertising and communication : current insights and empirical findings
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Processing outdoor posters : product- and brand recognition in a split of a second /Mandy Klerkx; Lex van Meurs
Klerkx, Mandy
;
Meurs, Lex van
- In:
Advertising and communication : proceedings 4th …
,
(pp. 313-321)
.
2005
Persistent link: https://www.econbiz.de/10003353841
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