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isPartOf:"Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis"
~isPartOf:"Tourism management perspectives : TMP"
~person:"Dölling, Steffen"
~subject:"Publishing industry"
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Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
Tourism management perspectives : TMP
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Einsatzpotenziale des Web 2.0 zur erlebnisorientierten Kundenintegration in der Verlagsbranche
Möhlenbruch, Dirk
;
Dölling, Steffen
;
Elste, Ina
- In:
Erlebniskommunikation : Erfolgsfaktoren für die …
,
(pp. 113-133)
.
2012
Persistent link: https://www.econbiz.de/10009373650
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