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isPartOf:"European journal of marketing : EJM"
~person:"Beynon, Malcom J."
~person:"Loy, Jens-Peter"
~person:"Veloutsou, Cleopatra"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
2
Food retailing
2
Konsumentenverhalten
2
Lebensmitteleinzelhandel
2
Befragung
1
Brand
1
Brand loyalty
1
Brand management
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Data quality
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Einkaufsverhalten
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Markenartikel
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Markentreue
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Mixed logit model
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Preismanagement
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Price promotion
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Pricing strategy
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Ready-to-eat cereals
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Aufsatz in Zeitschrift
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Beynon, Malcom J.
Loy, Jens-Peter
Veloutsou, Cleopatra
Angell, Robert
1
Blois, Keith J.
1
Chatzipanagiotou, Kalliopi C.
1
Dall'Olmo Riley, Francesca
1
Empen, Janine
1
Fernie, John
1
Gorton, Matthew
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Hand, Chris
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Harris, Patricia
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Hino, Hayiel
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Moutinho, Luiz
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Rettie, Ruth
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Singh, Jaywant
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Theodoridis, Prokopis K.
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Tseng, Yu-shan
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European journal of marketing : EJM
Agribusiness : an internat. journal
1
German journal of agricultural economics : GJAE
1
Journal of economic behavior & organization : JEBO
1
Journal of retailing and consumer services
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
Schmollers Jahrbuch : journal of contextual economics
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Price promotions and brand loyalty : empirical evidence for the German ready-to-eat cereal market
Empen, Janine
;
Loy, Jens-Peter
;
Weiss, Christoph R.
- In:
European journal of marketing : EJM
49
(
2015
)
5/6
,
pp. 736-759
Persistent link: https://www.econbiz.de/10011298086
Saved in:
2
Gender differences in supermarket choice : an expositional analysis in the presence of ignorance using CaRBS
Beynon, Malcom J.
;
Moutinho, Luiz
;
Veloutsou, Cleopatra
- In:
European journal of marketing : EJM
44
(
2010
)
1/2
,
pp. 267-290
Persistent link: https://www.econbiz.de/10003949224
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