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isPartOf:"Gabler Edition Wissenschaft"
subject:"Theorie"
~isPartOf:"Journal of business & economic statistics : JBES ; a publication of the American Statistical Association"
~isPartOf:"SpringerLink / Bücher"
~person:"Huber, Frank"
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Gabler Edition Wissenschaft
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
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Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
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Phänomen Luxusmarke : Identitätsstiftende Effekte und Determinanten der Markenloyalität
Büttner, Miriam
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Huber, Frank
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Regier, Stefanie
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2008
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Persistent link: https://www.econbiz.de/10013516993
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Der Wert der Markenpersönlichkeit : das Phänomen der strategischen Positionierung von Marken
Weis, Michaela
;
Huber, Frank
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2000
Persistent link: https://www.econbiz.de/10001431447
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