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isPartOf:"Gabler Research / Handel und Internationales Marketing / Retailing and International Marketing"
~isPartOf:"Corporate communications : an international journal"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Foundations of corporate heritage"
~isPartOf:"International journal of hospitality management"
~person:"Brexendorf, Tim Oliver"
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Brexendorf, Tim Oliver
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Gabler Research / Handel und Internationales Marketing / Retailing and International Marketing
Corporate communications : an international journal
European journal of marketing : EJM
Foundations of corporate heritage
International journal of hospitality management
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Corporate reputation review : an international journal
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Leveraging the corporate brand : the importance of corporate brand innovativeness and brand architecture
Brexendorf, Tim Oliver
;
Keller, Kevin Lane
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1530-1551
Persistent link: https://www.econbiz.de/10011755173
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