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isPartOf:"Gabler Research / Interaktives Marketing"
~isPartOf:"Global marketing strategies for the promotion of luxury goods"
~isPartOf:"Journal of advertising research"
~subject:"Online-Recherche"
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Gabler Research / Interaktives Marketing
Global marketing strategies for the promotion of luxury goods
Journal of advertising research
Multi- und Omnichannel-Management in Banken und Sparkassen : Wege in eine erfolgreiche Zukunft
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Effects of multi-channel marketing on consumers' online search behavior : the power of multiple points of connection
Laroche, Michel
;
Kiani, Isar
;
Economakis, Nectarios
; …
- In:
Journal of advertising research
53
(
2013
)
4
,
pp. 431-443
Persistent link: https://www.econbiz.de/10010245517
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