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isPartOf:"Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen"
~accessRights:"restricted"
~isPartOf:"Journal of nonprofit & public sector marketing"
~isPartOf:"Veränderungskommunikation : so unterstützen Sie den Change-Prozess wirkungsvoll ; Themen, Prozesse, Umsetzung"
~subject:"Communication"
~subject:"Relationship marketing"
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Communication
Relationship marketing
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8
Öffentlichkeitsarbeit
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Nonprofit organization
4
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4
Social Web
4
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4
Crisis management
3
Internet marketing
3
Kommunikation
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public relations
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Hue, Duong Trong
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Olinski, Marian
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Suh, Jiwon
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Szamrowski, Piotr
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Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
Journal of nonprofit & public sector marketing
Veränderungskommunikation : so unterstützen Sie den Change-Prozess wirkungsvoll ; Themen, Prozesse, Umsetzung
Corporate communications : an international journal
40
Journal of communication management : an international journal
30
Journal of business research : JBR
19
International journal of business communication : IJBC ; a publication of the Association of Business Communication
17
SpringerLink / Bücher
17
Corporate reputation review : an international journal
11
Journal of communication management
10
Springer eBook Collection
8
Games and economic behavior
7
International journal of business communication : IJBC : a publication of the Association for Business Communication
7
Journal of business ethics : JOBE
7
Research
6
Springer Reference Wirtschaft
6
Business & society
5
European journal of marketing : EJM
5
Journal of economic theory
5
Journal of promotion management : innovations in planning and applied research
5
Management communication quarterly : an international journal
5
Tourism management : research, policies, practice
5
Business horizons
4
Economics letters
4
Europäische Kulturen in der Wirtschaftskommunikation
4
Journal of accounting & economics
4
Journal of marketing communications
4
Strategische Kommunikation im Spannungsfeld zwischen Intention und Emergenz
4
Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
3
Discussion papers / CEPR
3
International journal of contemporary hospitality management
3
Journal of promotion management : JPM
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Nonprofit management & leadership
3
Springer eBook Collection / Springer Reference DE
3
Strategic corporate communication in the digital age
3
The accounting review : a publication of the American Accounting Association
3
Academy of Management journal : AMJ
2
Accounting and business research : a research quarterly publ. by the Inst. of Chartered Accountants in England and Wales
2
Accounting, auditing & accountability journal
2
Advances in media, entertainment, and the arts (AMEA) book series
2
Corporate reputation review
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1
All talk and no action? : a comparative analysis of nonprofit Twitter chats
Taylor, Matthew P.
- In:
Journal of nonprofit & public sector marketing
35
(
2023
)
1
,
pp. 65-80
Persistent link: https://www.econbiz.de/10014234436
Saved in:
2
Using websites to cultivate online relationships : the application of the stewardship concept in public benefit organizations
Olinski, Marian
;
Szamrowski, Piotr
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
2
,
pp. 149-176
Persistent link: https://www.econbiz.de/10013205205
Saved in:
3
Revenue sources matter to nonprofit communication? : an examination of museum communication and social media engagement
Suh, Jiwon
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
3
,
pp. 271-290
Persistent link: https://www.econbiz.de/10013359025
Saved in:
4
Fourth generation NGOs : communication strategies in social campaigning and resource mobilization
Hue, Duong Trong
- In:
Journal of nonprofit & public sector marketing
29
(
2017
)
2
,
pp. 119-147
Persistent link: https://www.econbiz.de/10011743482
Saved in:
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