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isPartOf:"Harvard business review : HBR"
~isPartOf:"California management review"
~isPartOf:"HMD : Praxis der Wirtschaftsinformatik"
~isPartOf:"Journal of advertising research"
~isPartOf:"MSI reports : working paper series"
~isPartOf:"Working paper / National Bureau of Economic Research, Inc."
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Search: subject_exact:"Pre-recorded media"
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Bespielte Medien
16
Pre-recorded media
16
USA
5
United States
5
Music industry
4
Musikwirtschaft
4
Advertising effects
3
Werbewirkung
3
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2
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Harvard business review : HBR
California management review
HMD : Praxis der Wirtschaftsinformatik
Journal of advertising research
MSI reports : working paper series
Working paper / National Bureau of Economic Research, Inc.
Inspel : international journal of special libraries ; official organ of the IFLA Division of Special Libraries
7
Journal of cultural economics
7
The journal of media economics
7
International journal of selection and assessment
5
The journal of law & economics
5
Information economics and policy : IEP
4
Ökonomie der Musikindustrie
4
Applied economics
3
Discussion paper / Centre for Economic Policy Research
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Kom / Kommission der Europäischen Gemeinschaften
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Innovation: organization & management : IOM
2
JMM : the international journal on media management
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Journal of economic behavior & organization : JEBO
2
Journal of economics & management strategy : JEMS
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Journal of management education : a publication of the Organizational Behavior Teaching Society
2
Journal of marketing management : MM
2
Journal of political economy
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L' Industria : rivista di economia e politica industriale : review of industrial economics and policy
2
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
2
Medienmanagement und E-Business
2
Musikrezeption, Musikdistribution und Musikproduktion : der Wandel des Wertschöpfungsnetzwerks in der Musikwirtschaft
2
Networks and spatial economics : a journal of infrastructure modeling and computation
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ECONIS (ZBW)
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1
Can a whisper boost recall of video advertisements? : exploring the effects of autonomous sensory Meridian response (ASMR) in advertising
Sands, Sean
;
Campbell, Colin L.
;
Mavrommatis, Alexis
; …
- In:
Journal of advertising research
62
(
2022
)
3
,
pp. 287-296
Persistent link: https://www.econbiz.de/10013435305
Saved in:
2
Welfare effects of full-line forcing contracts in the video rental industry
Ho, Justin
;
Ho, Katherine
;
Mortimer, Julie Holland
-
2008
Persistent link: https://www.econbiz.de/10003792764
Saved in:
3
Why do we share? : the impact of viral videos dramatized to sell : how microfilm advertising works
Chen, Tsai
;
Lee, Hsiang-ming
- In:
Journal of advertising research
54
(
2014
)
3
,
pp. 292-303
Persistent link: https://www.econbiz.de/10010419822
Saved in:
4
Learning millennial-style
Carlin, Bruce Ian
;
Jiang, Li
;
Spiller, Stephen A.
-
2014
Persistent link: https://www.econbiz.de/10010389651
Saved in:
5
Is revenue sharing right for your supply chain?
Altug, Mehmet Sekip
;
Van Ryzin, Garrett
- In:
California management review
56
(
2013/14
)
4
,
pp. 53-81
Persistent link: https://www.econbiz.de/10010410340
Saved in:
6
Piracy on the silver screen
Rob, Rafael
;
Waldfogel, Joel
-
2006
Persistent link: https://www.econbiz.de/10003293142
Saved in:
7
Information spillovers in the market for recorded music
Hendricks, Kenneth
;
Sorensen, Alan T.
-
2006
Persistent link: https://www.econbiz.de/10003330772
Saved in:
8
Piracy on the high C's : music downloading, sales displacement, and social welfare in a sample of college students
Rob, Rafael
;
Waldfogel, Joel
-
2004
Persistent link: https://www.econbiz.de/10002437677
Saved in:
9
Interaktive Videos als neues Medium für das eLearning
Lehner, Franz
- In:
HMD : Praxis der Wirtschaftsinformatik
48
(
2011
)
277
,
pp. 51-62
Persistent link: https://www.econbiz.de/10008909664
Saved in:
10
Blockbuster's former CEO on sparring with an activist shareholder
Antioco, John
- In:
Harvard business review : HBR
89
(
2011
)
4
,
pp. 39-44
Persistent link: https://www.econbiz.de/10008991407
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