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isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~accessRights:"restricted"
~isPartOf:"Journal of marketing"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Psychology & marketing"
~subject:"Customer service"
~subject:"Virales Marketing"
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Search: subject_exact:"Beziehungsmanagement"
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Customer service
Virales Marketing
Beziehungsmarketing
578
Relationship marketing
578
Consumer behaviour
458
Konsumentenverhalten
458
Customer satisfaction
234
Kundenzufriedenheit
234
Dienstleistungsqualität
173
Service quality
173
Einzelhandel
150
Retail trade
150
Brand management
113
Markenführung
113
Social Web
80
Social web
80
Online retailing
77
Online-Handel
77
Brand image
75
Markenimage
75
Brand
67
Markenartikel
66
Customer integration
61
Kundenintegration
61
Internet marketing
53
Online-Marketing
53
Confidence
51
Vertrauen
51
Customer experience
46
Viral marketing
46
E-commerce
45
Electronic Commerce
45
Emotion
38
Customer loyalty
36
Kundenservice
36
Satisfaction
34
Customer engagement
33
Brand loyalty
32
Beschwerdemanagement
31
Complaint management
31
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80
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English
80
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Prentice, Catherine
3
Augusto, Mário Gomes
2
Fazal-e-Hasan, Syed
2
Gong, Xiushuang
2
Harun, Ahasan
2
Martinez, Luisa M.
2
Mortimer, Gary
2
Polo-Redondo, Yolanda
2
Rokonuzzaman, Md
2
Seger-Guttmann, Tali
2
Torres, Pedro M.
2
Agrawal, Shiv Ratan
1
Andrews, Michelle
1
Appiah, Dominic
1
Bagherzadeh, Ramin
1
Bai, Yanzhuang
1
Ballings, Michel
1
Becker, Jörg
1
Bento, Marisa
1
Betzing, Jan Hendrik
1
Bezawada, Ram
1
Bicho, Marta
1
Bolander, Willy
1
Bonezzi, Andrea
1
Botelho, Miguel
1
Bougoure, Ursula Sigrid
1
Bressolles, Gregory
1
Bulmer, Sandy
1
Butcher, Ken
1
Cambra-Fierro, Jesús
1
Cavallero, Luisa
1
Chebat, Jean-Charles
1
Chen, Jianyu
1
Chen, Tom
1
Cheng, Kenny Teoh Guan
1
Cheng, Zhendong
1
Cheung, Fung Yi Millissa
1
Cho, Youngju
1
Chomvilailuk, Rojanasak
1
Cioppi, Marco
1
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Harvard-Business-Manager : das Wissen der Besten
Journal of marketing
Journal of retailing and consumer services
Psychology & marketing
Journal of business research : JBR
52
International journal of hospitality management
35
The journal of services marketing
27
SpringerLink / Bücher
22
Journal of hospitality marketing & management
15
International journal of contemporary hospitality management
13
Journal of service research
13
The service industries journal
12
Industrial marketing management : the international journal for industrial and high-tech firms
11
Journal of the Academy of Marketing Science
11
Service business
10
Services marketing quarterly
10
Journal of service research : JSR
9
Tourism management : research, policies, practice
9
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
8
Journal of service management
8
Journal of service theory and practice
8
Journal of service theory and practice : JSTP
8
The TQM journal : the international review of organizational improvement
8
The journal of product & brand management
8
Journal of retailing
7
Journal of strategic marketing
7
Journal of travel and tourism marketing
7
Asia Pacific journal of marketing and logistics
6
European journal of marketing
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
The Cornell hospitality quarterly
6
International journal of quality and service sciences
5
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of internet commerce
5
Marketing intelligence & planning
5
Springer eBook Collection / Business and Economics
5
Technological forecasting & social change : an international journal
5
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ECONIS (ZBW)
80
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1
The impact of intelligent customer service agents' initial response on consumers' continuous interaction intention
Cheng, Zhendong
;
Fan, Wenfang
;
Shao, Bingjia
;
Jia, Wenli
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014460841
Saved in:
2
Can chatbot customer service match human service agents on customer satisfaction? : an investigation in the role of trust
Huang, Dongling
;
Markovitch, Dmitri G.
;
Stough, Rusty A.
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014460850
Saved in:
3
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
4
Examining the impact of service robot communication styles on customer intimacy following service failure
Park, Junsung
;
Yoo, Joon Woo
;
Cho, Youngju
;
Park, Heejun
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014372639
Saved in:
5
Is online-to-offline customer care support essential for consumer service?
Sarkar, Biswajit
;
Dey, Bikash Koli
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-29
Persistent link: https://www.econbiz.de/10014373304
Saved in:
6
Would you try it again? : dual effects of customer mindfulness on service recovery
Martinez, Luisa M.
;
Pacheco, Natália Araújo
;
Ramos, …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014364668
Saved in:
7
Driving marketing outcomes through social media-based customer engagement
Kulikovskaja, Viktorija
;
Hubert, Marco
;
Grunert, Klaus G.
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014365051
Saved in:
8
How fashion cewebrity influences customer engagement behavior in emerging economy? : social network influence as moderator
Raza, Ali
;
Ishaq, Muhammad Ishtiaq
;
Khan, Ayesha
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014342187
Saved in:
9
Active or avoidance coping? : influencing mechanisms of streamers' coping strategies on viewers' word of mouth after livestreaming e-commerce failures
Chen, Jianyu
;
Gong, Xiushuang
;
Ren, Rui
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253469
Saved in:
10
Memorable customer experiences and autobiographical memories : from service experience to word of mouth
Moliner-Tena, Miguel A.
;
Monferrer-Tirado, Diego
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253530
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