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isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of strategic marketing"
~person:"Horbel, Chris"
~source:"econis"
~subject:"Internet marketing"
~subject:"Online-Marketing"
~type:"article"
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Harvard-Business-Manager : das Wissen der Besten
Asia Pacific journal of marketing and logistics
Journal of strategic marketing
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Relationship building through Facebook brand pages : the multifaceted roles of identification, satisfaction, and perceived relationship investment
Popp, Bastian
;
Wilson, Bradley
;
Horbel, Chris
; …
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 278-294
Persistent link: https://www.econbiz.de/10011591986
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