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isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~person:"Dasu, Sriram"
~person:"Leone, Robert P."
~type_genre:"Aufsatz in Zeitschrift"
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ECONIS (ZBW)
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Der Wert der Mundpropaganda
Kumar, V.
;
Petersen, J. Andrew
;
Leone, Robert P.
- In:
Harvard-Business-Manager : das Wissen der Besten
30
(
2008
)
2
,
pp. 56-66
Persistent link: https://www.econbiz.de/10003621371
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2
Die Kunden halten, wenn ein Top-Betreuer geht : drei bewährte Strategien können die Bindung ans Unternehmen stärken
Bendapudi, Neeli
;
Leone, Robert P.
- In:
Harvard-Business-Manager : das Wissen der Besten
24
(
2002
)
3
,
pp. 9-17
Persistent link: https://www.econbiz.de/10001654204
Saved in:
3
Wie erlebt der Kunde Ihren Service?
Chase, Richard B.
;
Dasu, Sriram
- In:
Harvard-Business-Manager : das Wissen der Besten
23
(
2001
)
6
,
pp. 88-94
Persistent link: https://www.econbiz.de/10001632152
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