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isPartOf:"Human performance"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Alavi, Sascha"
~person:"Homburg, Christian"
~person:"Maier, Erik"
~subject:"Industrie"
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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The role of salespeople in industrial servitization : how to manage diminishing profit returns from salespeople’s increasing industrial service shares
Krämer, Martin
;
Desernot, Christina
;
Alavi, Sascha
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1235-1252
Persistent link: https://www.econbiz.de/10013471088
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