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isPartOf:"International journal of retail & distribution management"
~isPartOf:"Journal of global marketing"
~person:"Chen, Shaoshan"
~subject:"Markenimage"
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Consumer-factors moderating private label brand success : further empirical results
Glynn, Mark S.
;
Chen, Shaoshan
- In:
International journal of retail & distribution management
37
(
2009
)
11
,
pp. 896-914
Persistent link: https://www.econbiz.de/10009521953
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