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isPartOf:"Journal of advertising research"
~isPartOf:"Event- und Impaktforschung"
~isPartOf:"International journal of sports marketing & sponsorship"
~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
~person:"Turner, Brian A."
~subject:"Advertising effects"
~type_genre:"Aufsatz in Zeitschrift"
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Journal of advertising research
Event- und Impaktforschung
International journal of sports marketing & sponsorship
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Information processing of audiences exposed to public service advertising messages for Special Olympics : a cognitive response approach
Park, Meungguk
;
Turner, Brian A.
;
Pastore, Donna L.
; …
- In:
International journal of sports marketing & sponsorship
17
(
2016
)
3
,
pp. 277-298
Persistent link: https://www.econbiz.de/10011607959
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