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isPartOf:"Journal of advertising research"
~isPartOf:"Sport management review"
~isPartOf:"Tourism economics : the business and finance of tourism and recreation"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~subject:"Perception"
~subject:"Sportler"
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Search: subject_exact:"Sports event"
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Internet marketing
Konsumentenverhalten
Perception
Sportler
Sport event
99
Sportveranstaltung
99
Sport
46
Sports
46
Sportmarketing
25
Sports marketing
25
Professional sports
22
Profisport
22
Big event
19
Großveranstaltung
19
Consumer behaviour
16
Football
15
Fußball
15
Management
13
Tourism
13
Tourismus
13
Sponsoring
12
Sponsorship
12
Event marketing
11
Event-Marketing
11
Organisation
11
Organization
11
Sport policy
11
Sportpolitik
11
USA
10
United States
10
Athletes
8
Impact assessment
7
Wirkungsanalyse
7
Advertising effects
6
Ehrenamtliche Arbeit
6
Sport events
6
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26
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Doyle, Jason P.
2
Filo, Kevin
2
Funk, Daniel C.
2
Lacey, Russell
2
Bachleda, Catherine
1
Baek, Jooa
1
Bain, Amy
1
Berg, Brennan K.
1
Brouwers, Jessie
1
Chmait, Nader
1
Choe, Yeongbae
1
Choi, Kyu Ha
1
Close, Angeline
1
Coleman, Joshua T.
1
Cornwell, T. Bettina
1
Cronin, J. J.
1
De Bosscher, Veerle
1
Deitz, George D.
1
Dickson, Geoff
1
Eagleman, Andrea N.
1
Eddy, Terry
1
Eime, Rochelle
1
Elouazzani, Zineb
1
Fakhar, Ahlam
1
Fuller, Rhema D.
1
Geurin, Andrea N.
1
Goldsmith, Andrew L.
1
Hallmann, Kirstin
1
Hayes, Michelle
1
Huang, Jianping
1
Hutchinson, Michael
1
Hyun, Moonsup
1
James, Jeffrey D.
1
Jordan, Jeremy S.
1
Kim, Hyesun
1
Kim, Minhong
1
Krishen, Anjala S.
1
Leopkey, Becca
1
Lock, Daniel
1
Lyu, Seong Ok
1
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Journal of advertising research
Sport management review
Tourism economics : the business and finance of tourism and recreation
Sport marketing quarterly : preferred journal of the Sport Marketing Association
36
European Sport management quarterly : ESMQ
31
International journal of sport management and marketing : IJSMM
31
Journal of sports economics
31
Journal of sport management : the official journal of the North American Society of Sport Management
29
International journal of sports marketing & sponsorship
28
International journal of sport finance
17
Journal of business research : JBR
11
International journal of event and festival management
8
Tourism management : research, policies, practice
7
Journal of travel and tourism marketing
6
Applied economics
5
Sport, Business and Management : an international journal ; SBM
5
Diskussionspapier des Instituts für Organisationsökonomik : [DP-IO]
4
European journal of marketing : EJM
4
International journal of advertising : the quarterly review of marketing communications
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
New horizons in the economics of sport
4
Applied economics letters
3
Journal of vacation marketing : an international journal
3
Psychology & marketing
3
Strategies in sports marketing : technologies and emerging trends
3
Behavioural sports economics : a research companion
2
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
2
Edward Elgar E-Book Archive
2
Gabler Research / Event- und Impaktforschung
2
Hamburg contemporary economic discussions
2
Journal of consumer behaviour : an international research review
2
Journal of marketing management : MM
2
Journal of promotion management : JPM
2
Journal of strategic marketing
2
The journal of brand management : an international journal
2
Working paper / University of Alberta, Faculty of Arts, Department of Economics
2
Working papers / Wharton School, University of Pennsylvania / Marketing
2
A Council on Foreign Relations books
1
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Annales Universitatis Mariae Curie-Skłodowska / H
1
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ECONIS (ZBW)
26
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1
The role of faraway fans in sporting event sponsorship : why sponsor patronage is stronger among fans who travel far to events
Scheinbaum, Angeline Close
;
Krishen, Anjala S.
;
Lacey, …
- In:
Journal of advertising research
62
(
2022
)
1
,
pp. 49-61
Persistent link: https://www.econbiz.de/10013186363
Saved in:
2
The influence of tourist risk perceptions on travel intention to mega sporting event destinations with different levels of risk
Kim, Minhong
;
Choi, Kyu Ha
;
Leopkey, Becca
- In:
Tourism economics : the business and finance of tourism …
27
(
2021
)
3
,
pp. 419-435
Persistent link: https://www.econbiz.de/10012522437
Saved in:
3
Applying discrete choice models to understand sport tourists' heterogeneous preferences for Winter Olympic travel products
Lyu, Seong Ok
- In:
Tourism economics : the business and finance of tourism …
27
(
2021
)
3
,
pp. 482-499
Persistent link: https://www.econbiz.de/10012522445
Saved in:
4
Family life cycle and preferences for a mega-sporting event package : the case of the 2018 PyeongChang Winter Olympic Games
Kim, Hyesun
;
Baek, Jooa
;
Choe, Yeongbae
- In:
Tourism economics : the business and finance of tourism …
27
(
2021
)
3
,
pp. 548-568
Persistent link: https://www.econbiz.de/10012522459
Saved in:
5
An exploration of the distractions inherent to social media use among athletes
Hayes, Michelle
;
Filo, Kevin
;
Geurin, Andrea N.
;
Riot, …
- In:
Sport management review
23
(
2020
)
5
,
pp. 852-868
Persistent link: https://www.econbiz.de/10012421859
Saved in:
6
Does athletes' performance influence a sponsor's stock-market value? : assessing the effects of sponsored athletes who represent Japan in international tournaments
Mori, Keiya
;
Morino, Tatsuaki
;
Takeda, Fumiko
- In:
Journal of advertising research
60
(
2020
)
4
,
pp. 439-451
Persistent link: https://www.econbiz.de/10012495776
Saved in:
7
Athletic goal achievement : a critical antecedent of event satisfaction, re-participation intention, and future exercise intention in participant sport events
Hyun, Moonsup
;
Jordan, Jeremy S.
- In:
Sport management review
23
(
2020
)
2
,
pp. 256-270
Persistent link: https://www.econbiz.de/10012295136
Saved in:
8
Living on the edge : psychological drivers of athletes' intention to re-patronage extreme sporting events
Raggiotto, Francesco
;
Scarpi, Daniele
- In:
Sport management review
23
(
2020
)
2
,
pp. 229-241
Persistent link: https://www.econbiz.de/10012295141
Saved in:
9
Tennis superstars : the relationship between star status and demand for tickets
Chmait, Nader
;
Robertson, Sam
;
Westerbeek, Hans
;
Eime, …
- In:
Sport management review
23
(
2020
)
2
,
pp. 330-347
Persistent link: https://www.econbiz.de/10012295149
Saved in:
10
The determinants of stadium attendance in elite women's football : evidence from the UEFA Women's Champions League
Valenti, Maurizio
;
Scelles, Nicolas
;
Morrow, Stephen
- In:
Sport management review
23
(
2020
)
3
,
pp. 509-520
Persistent link: https://www.econbiz.de/10012295902
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