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isPartOf:"Journal of business economics : JBE"
~person:"Eisend, Martin"
~person:"Heinemann, Florian"
~person:"Krafft, Manfred"
~subject:"Germany"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Marketing mix"
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Heinemann, Florian
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Journal of business economics : JBE
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association
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Journal of international marketing
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Der Einfluss nationaler Kultur auf Stellhebel und Wirkung der Marktorientierung in deutschen und thailändischen jungen Unternehmen
Brettel, Malte
;
Engelen, Andreas
;
Heinemann, Florian
- In:
Journal of business economics : JBE
79
(
2009
)
1
,
pp. 59-92
Persistent link: https://www.econbiz.de/10003794251
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