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isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~isPartOf:"Journal of retailing"
~person:"Yang, Zhiyong"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
9
Konsumentenverhalten
9
Brand image
2
Children
2
Eltern
2
Familie
2
Family
2
Kinder
2
Markenimage
2
Meta-Analyse
2
Meta-analysis
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Parental style
2
Parents
2
Social relations
2
Socialization
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Soziale Beziehungen
2
Sozialisation
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Uncertainty avoidance
2
Advertising effects
1
Anthropomorphism
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Brand evaluations
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Child care
1
Consumer socialization
1
Counterfeit consumption
1
Cross-national
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Demandingness
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Differential association
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Digital divide
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Digitale Spaltung
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Ethics
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Experience versus search products
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Family communication orientation
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Yang, Zhiyong
Laroche, Michel
28
Ko, Eunju
22
Grewal, Dhruv
18
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
14
Bartikowski, Boris
12
Kukar-Kinney, Monika
12
Roggeveen, Anne L.
12
Balaji, M. S.
11
Chebat, Jean-Charles
11
Filieri, Raffaele
11
Oppewal, Harmen
11
Richard, Marie-Odile
11
Septianto, Felix
11
Teng, Lefa
11
Dwivedi, Yogesh Kumar
10
Seo, Yuri
10
Beatty, Sharon E.
9
Mattila, Anna S.
9
Ratchford, Brian Thomas
9
Shukla, Paurav
9
Veloutsou, Cleopatra
9
Choi, Jeonghye
8
Grunert, Klaus G.
8
Gupta, Suraksha
8
Gustafsson, Anders
8
Merchant, Altaf
8
Monroe, Kent B.
8
Nordfält, Jens
8
Verhoef, Peter C.
8
Xia, Lan
8
Aiello, Gaetano
7
Arslanagic-Kalajdzic, Maja
7
Burton, Scot
7
Donthu, Naveen
7
Evanschitzky, Heiner
7
Foxall, Gordon R.
7
Geuens, Maggie
7
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Journal of business research : JBR
Journal of economic psychology : research in economic psychology and behavioral economics
Journal of retailing
Journal of marketing
2
Journal of the Academy of Marketing Science
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of bank marketing
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of consumer behaviour
1
Journal of marketing research
1
Journal of marketing theory and practice
1
Journal of public policy & marketing
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ECONIS (ZBW)
9
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1
When do product crises hurt business? : a meta-analytic investigation of negative publicity on consumer responses
Yang, Zhiyong
;
Freling, Traci
;
Sun, Sijie
; …
- In:
Journal of business research : JBR
150
(
2022
),
pp. 102-120
Persistent link: https://www.econbiz.de/10013365603
Saved in:
2
A meta-analytic investigation of consumer response to anthropomorphic appeals : the roles of product type and uncertainty avoidance
Velasco, Franklin
;
Yang, Zhiyong
;
Janakiraman, Narayanan
- In:
Journal of business research : JBR
131
(
2021
),
pp. 735-746
Persistent link: https://www.econbiz.de/10012545115
Saved in:
3
Development of theory of mind on online social networks : evidence from Facebook, Twitter, Instagram, and Snapchat
Gentina, Élodie
;
Chen, Rui
;
Yang, Zhiyong
- In:
Journal of business research : JBR
124
(
2021
),
pp. 652-666
Persistent link: https://www.econbiz.de/10012493994
Saved in:
4
Regulatory focus and consumption of counterfeit luxury goods : roles of functional theories of attitudes and perceived similarity
Wang, Li
;
Jin, Manhui
;
Yang, Zhiyong
- In:
Journal of business research : JBR
107
(
2020
),
pp. 50-61
Persistent link: https://www.econbiz.de/10012156676
Saved in:
5
The type-of-internet-access digital divide and the well-being of ethnic minority and majority consumers : a multi-country investigation
Bartikowski, Boris
;
Laroche, Michel
;
Jamal, Ahmad
; …
- In:
Journal of business research : JBR
82
(
2018
),
pp. 373-380
Persistent link: https://www.econbiz.de/10011771916
Saved in:
6
Parental style, parental practices, and socialization outcomes : an investigation of their linkages in the consumer socialization context
Kim, Chankon
;
Yang, Zhiyong
;
Lee, Hanjoon
- In:
Journal of economic psychology : research in economic …
49
(
2015
),
pp. 15-33
Persistent link: https://www.econbiz.de/10011506077
Saved in:
7
Effect of peer influence on unauthorized music downloading and sharing : the moderating role of self-construal
Yang, Zhiyong
;
Wang, Jingguo
;
Mourali, Mehdi
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 516-525
Persistent link: https://www.econbiz.de/10010495369
Saved in:
8
Parental style and consumer socialization among adolescents : a cross-cultural investigation
Yang, Zhiyong
;
Kim, Chankon
;
Laroche, Michel
;
Lee, Hanjoon
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 228-236
Persistent link: https://www.econbiz.de/10010245289
Saved in:
9
A proposed model of online consumer behavior : assessing the role of gender
Richard, Marie-Odile
;
Chebat, Jean-Charles
;
Yang, Zhiyong
; …
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 926-934
Persistent link: https://www.econbiz.de/10008652213
Saved in:
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