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isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of international marketing"
~isPartOf:"The journal of brand management : an international journal"
~person:"Leonidou, Leonidas C."
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Search: subject_exact:"Internationale Werbung"
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Export
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International marketing
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exporting
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Leonidou, Leonidas C.
Diamantopoulos, Adamantios
6
Magnusson, Peter
5
Westjohn, Stanford A.
5
Hewett, Kelly
4
Riefler, Petra
4
Robson, Matthew J.
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Sousa, Carlos M. P.
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Aulōnitēs, Geōrgios I.
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Christodoulides, Paul
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Fotiadis, Thomas A.
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Guo, Xiaoling
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Hofer, Katharina
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Kim, Moon-Yong
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Kuivalainen, Olli
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Lehmann, Donald R.
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Moon, Sangkil
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Randrianasolo, Arilova A.
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Schlegelmilch, Bodo B.
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Selasinsky, Maren von
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Journal of marketing management : MM
Journal of international marketing
The journal of brand management : an international journal
International marketing review
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Challenges and solutions for international marketing management
1
International marketing ; Vol. II
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Management international review : MIR ; journal of international business
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Perspectives on international marketing - re-issued
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Springer eBook Collection / Business and Management
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SpringerLink / Bücher
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The SAGE handbook of marketing ethics
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ECONIS (ZBW)
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Antecedents and consequences of infidelity in cross-border business relationships
Leonidou, Leonidas C.
;
Aykol, Bilge
;
Fotiadis, Thomas A.
; …
- In:
Journal of international marketing
25
(
2017
)
1
,
pp. 46-71
Persistent link: https://www.econbiz.de/10011656782
Saved in:
2
Antecedents and consequences of an eco-friendly export marketing strategy : the moderating role of foreign public concern and competitive intensity
Leonidou, Leonidas C.
;
Katsikeas, Constantine S.
; …
- In:
Journal of international marketing
21
(
2013
)
3
,
pp. 22-46
Persistent link: https://www.econbiz.de/10009792673
Saved in:
3
National export-promotion programs as drivers of organizational resources and capabilities : effects on strategy, competitive advantage, and performance
Leonidou, Leonidas C.
;
Palihawadana, Dayananda
; …
- In:
Journal of international marketing
19
(
2011
)
2
,
pp. 1-29
Persistent link: https://www.econbiz.de/10009159100
Saved in:
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