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isPartOf:"Journal of retailing"
~person:"Dawes, John G."
~person:"Dekimpe, Marnik G."
~person:"Levy, Michael"
~subject:"Sales promotion"
~type:"article"
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Brand-pack size cannibalization arising from temporary price promotions
Dawes, John G.
- In:
Journal of retailing
88
(
2012
)
3
,
pp. 343-355
Persistent link: https://www.econbiz.de/10009622998
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