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isPartOf:"Journal of sport management : the official journal of the North American Society of Sport Management"
~isPartOf:"Journal for global business advancement : JGBA"
~person:"Du, James"
~subject:"Relationship marketing"
~subject:"Sport organization"
~type:"article"
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Du, James
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Journal of sport management : the official journal of the North American Society of Sport Management
Journal for global business advancement : JGBA
International journal of sports marketing & sponsorship
2
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ECONIS (ZBW)
2
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Sport spectatorship and life satisfaction : a multicountry investigation
Inoue, Yuhei
;
Sato, Mikihiro
;
Filo, Kevin
;
Du, James
; …
- In:
Journal of sport management : the official journal of …
31
(
2017
)
4
,
pp. 419-432
Persistent link: https://www.econbiz.de/10011771891
Saved in:
2
The development and change of brand associations and their influence on team loyalty over time
Kunkel, Thilo
;
Doyle, Jason P.
;
Funk, Daniel C.
;
Du, James
- In:
Journal of sport management : the official journal of …
30
(
2016
)
2
,
pp. 117-134
Persistent link: https://www.econbiz.de/10011489217
Saved in:
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