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isPartOf:"Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing"
~person:"Sabel, Tatjana"
~subject:"Germany"
~subject:"Marketing theory"
~subject:"Savings bank"
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Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
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Imageeffekte von Domain-Sharing am Beispiel von Bounty und Käfer
Potysch, Verena
;
Rickert, Nadine
;
Sabel, Tatjana
- In:
Marken im Internet : Herausforderungen und rechtliche …
,
(pp. 247-268)
.
2007
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