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isPartOf:"Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~source:"econis"
~subject:"Kritik"
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Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
Asia Pacific journal of marketing and logistics
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ECONIS (ZBW)
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Olympiaschutzgesetz : wirksamer Schutz gegen "Trittbrettwerber"?
Cherkeh, Rainer T.
;
Momsen, Carsten
- In:
Marken und Sport : aktuelle Aspekte der Markenführung …
,
(pp. 369-389)
.
2014
Persistent link: https://www.econbiz.de/10010354034
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