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isPartOf:"Marketing intelligence & planning"
~isPartOf:"Accounting history : journal of the Accounting History Special Interest Group of the Accounting Association of Australia and New Zealand"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Oest, Rutger van"
~type_genre:"Aufsatz in Zeitschrift"
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Marketing intelligence & planning
Accounting history : journal of the Accounting History Special Interest Group of the Accounting Association of Australia and New Zealand
Journal of retailing and consumer services
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Return on roller coasters : a model to guide investments in theme park attractions
Oest, Rutger van
;
Heerde, Harald J. van
;
Dekimpe, Marnik G.
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 721-737
Persistent link: https://www.econbiz.de/10008652611
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