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isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Entscheidungstheorie"
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Entscheidungstheorie
Consumer behaviour
292
Konsumentenverhalten
292
Brand management
51
Markenführung
51
Brand image
48
Markenimage
48
Advertising effects
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Werbewirkung
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Brand
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Markenartikel
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Beziehungsmarketing
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Relationship marketing
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Emotion
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Theorie
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Theory
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Advertising
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Virales Marketing
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Marktforschung
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Internet marketing
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Präferenztheorie
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Theory of preferences
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Entscheidung unter Unsicherheit
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Bartels, Daniel M.
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Botti, Simona
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Broniarczyk, Susan
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Giuliano, Paola
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Hill, Ronald Paul
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Huang, Yanliu
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Häubl, Gerald
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Marketing letters : a journal of research in marketing
Journal of behavioral decision making
11
Journal of marketing research : JMR
10
Faculty & research / Insead : working paper series
8
Journal of consumer research : JCR ; an interdisciplinary bimonthly
7
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Journal of business research : JBR
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
6
Journal of behavioral and experimental economics
5
Journal of economic psychology : research in economic psychology and behavioral economics
5
Psychology & marketing
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Quantitative marketing and economics : QME
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Working paper / National Bureau of Economic Research, Inc.
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Decision analysis : a journal of the Institute for Operations Research and the Management Sciences, INFORMS
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ERIM report series research in management
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Journal of business economics : JBE
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Journal of economic theory
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Journal of marketing research
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NBER Working Paper
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NBER working paper series
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Working papers / Wharton School, University of Pennsylvania / Marketing
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AMS review : official publication of the Academy of Marketing Science
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American economic journal : a journal of the American Economic Association
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CESifo working papers
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Diskussionsbeiträge / Fachbereich Wirtschaftswissenschaft, FernUniversität in Hagen : Diskussionspapier
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Economic theory
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of consumer policy : consumer issues in law, economics and behavioural sciences
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of marketing theory and practice
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ECONIS (ZBW)
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Choice and self : how synchronic and diachronic identity shape choices and decision making
Urminsky, Oleg
;
Bartels, Daniel M.
;
Giuliano, Paola
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 281-291
Persistent link: https://www.econbiz.de/10010401335
Saved in:
2
Choice under restrictions
Botti, Simona
;
Broniarczyk, Susan
;
Häubl, Gerald
; …
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
3/4
,
pp. 183-199
Persistent link: https://www.econbiz.de/10003774239
Saved in:
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