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isPartOf:"OECD statistics"
~isPartOf:"Journal of advertising research"
~isPartOf:"Journal of advertising"
~subject:"Bibliometrics"
~subject:"Print advertising"
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OECD statistics
Journal of advertising research
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ECONIS (ZBW)
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A scientometric study of the journal of advertising research : prominent contributors and research themes from 1996 to 2019
Donthu, Naveen
;
Lim, Weng Marc
;
Kumar, Satish
; …
- In:
Journal of advertising research
62
(
2022
)
2
,
pp. 105-117
Persistent link: https://www.econbiz.de/10013325472
Saved in:
2
The Journal of Advertising's first 50 years
Muncy, James A.
;
Eastman, Jacqueline Kilsheimer
;
Iyer, …
- In:
Journal of advertising
51
(
2022
)
2
,
pp. 136-152
Persistent link: https://www.econbiz.de/10013362264
Saved in:
3
Navigating the peer-review process : reviewers' suggestions for a manuscript ; factors considered before a paper is accepted or rejected for the Journal of Advertising Research
Robson, Karen
;
Pitt, Leyland F.
;
West, Douglas C.
- In:
Journal of advertising research
55
(
2015
)
1
,
pp. 9-17
Persistent link: https://www.econbiz.de/10010520801
Saved in:
4
Judging a magazine by its advertising : exploring the effects of advertising content on perceptions of a media vehicle
Rosengren, Sara
;
Dahlén, Micael
- In:
Journal of advertising research
53
(
2013
)
1
,
pp. 61-70
Persistent link: https://www.econbiz.de/10009745868
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