//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Proceedings of the 12th European Conference on Knowledge Management ; Vol. 2"
~isPartOf:"International journal of advertising : the review of marketing communications"
~subject:"Advertising effects"
~subject:"Geoinformationssystem"
~subject:"Rhetoric"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Graphische Datenverarbeitung"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
Geoinformationssystem
Rhetoric
Visualisierung
5
Visualization
5
Advertising
2
Consumer behaviour
2
Emotion
2
Konsumentenverhalten
2
Perception
2
Wahrnehmung
2
Werbung
2
Cause-Related Marketing
1
Cause-related marketing
1
Cognition
1
Emotions
1
Geographic information system
1
Information behaviour
1
Informationsverhalten
1
Instagram
1
Knowledge management
1
Kognition
1
Psychology of advertising
1
Quality management
1
Qualitätsmanagement
1
Rhetorik
1
Social Web
1
Social web
1
Viral marketing
1
Virales Marketing
1
Werbepsychologie
1
Werbewirkung
1
Wissensmanagement
1
cause-related marketing
1
electronic word of mouth
1
execution style
1
eye-tracking
1
image
1
interpretation
1
metaphor
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Book section
1
Language
All
English
2
Author
All
Amende, Nadine
1
Peterson, Matthew O.
1
Published in...
All
Proceedings of the 12th European Conference on Knowledge Management ; Vol. 2
International journal of advertising : the review of marketing communications
Journal of business research : JBR
3
Journal of promotion management : JPM
3
Psychology & marketing
3
International journal of internet marketing and advertising : IJIMA
2
Journal of advertising : official publication of the American Academy of Advertising
2
Advances in Multimedia and Interactive Technologies (AMIT)
1
Asia Pacific journal of marketing and logistics
1
Cracking the code : leveraging consumer psychology to drive profitability
1
ERIM report series research in management
1
Electronic commerce research
1
Eurasian business review
1
HMD : Praxis der Wirtschaftsinformatik
1
Handbuch angewandte Psychologie für Führungskräfte ; Bd. 1
1
Health marketing quarterly
1
Information systems : crossroads for organization, management, accounting and engineering : ItAIS: the Italian Association for Information Systems
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of intelligent enterprise
1
Journal of consumer marketing
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of electronic commerce research : JECR
1
Journal of innovation & knowledge : JIK
1
Journal of marketing
1
Journal of marketing communications
1
Journal of marketing theory and practice : JMTP
1
Journal of promotion management : innovations in planning and applied research
1
Journal of retailing
1
Journal of targeting, measurement and analysis for marketing
1
Marketing letters : a journal of research in marketing
1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
1
Schriftenreihe des Landesamtes für Umwelt, Landwirtschaft und Geologie
1
SpringerLink / Bücher
1
Statistical research papers
1
The journal of consumer marketing
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
The marketing review
1
Tourism management : research, policies, practice
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Aspects of visual metaphor : an operational typology of visual rhetoric for research in advertising
Peterson, Matthew O.
- In:
International journal of advertising : the review of …
38
(
2019
)
1
,
pp. 67-96
Persistent link: https://www.econbiz.de/10012200204
Saved in:
2
Measuring utility of geospatial maps for information seeking : findings of a structured literature review and preliminary think-aloud-study
Amende, Nadine
-
2011
Persistent link: https://www.econbiz.de/10009717431
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->