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isPartOf:"Research in consumer behavior"
~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~language:"eng"
~subject:"Markenimage"
~type:"book"
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Markenimage
Consumer behaviour
68
Konsumentenverhalten
68
Konsumtheorie
13
Consumption theory
12
Theorie
10
Theory
10
Belgien
9
Belgium
9
Welt
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World
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Relationship marketing
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Estimation
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Schätzung
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Ethics
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Ethik
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International marketing
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Internationales Marketing
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Jugendliche
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Verbraucherverhalten
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Youth
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Brand image
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Emotion
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Food
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Lebensmittel
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National culture
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Nationalkultur
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Private consumption
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Privater Konsum
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De Wulf, Kristof
1
Geeroms, Nele
1
Geuens, Maggie
1
Hendrickx, Hendrik
1
Lembregts, Christophe
1
Pandelaere, Mario
1
Van Kenhove, Patrick
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Research in consumer behavior
Journal of fashion marketing and management
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Higher School of Economics Research Paper
4
SpringerLink / Bücher
4
Working paper series / Department of Economics, University of Missouri-Columbia
4
Report / Marketing Science Institute
3
Springer eBook Collection
3
Working paper / Indian Institute of Management, Ahmedabad
3
Working paper series
3
Working paper series / The City University Business School
3
Applied Marketing Science / Angewandte Marketingforschung
2
Critical perspectives on business and management
2
Discussion paper / Social Science Research Center Berlin (WZB), Research Area Markets and Choice, Research Unit Market Behavior
2
Discussion papers / CEPR
2
ERIM Ph. D. series research in management / Erasmus Institute of Management
2
Les cahiers de recherche / HEC Paris
2
Marshall School of Business Working Paper
2
Report / Marketing Science Institute / Marketing Science Institute
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Research
2
Research paper series / Stanford Graduate School of Business
2
Simon Business School working paper
2
Wirtschaftswissenschaftliche Diskussionspapiere
2
2016 ENTRENOVA Conference Proceedings
1
ADBI Working Paper
1
Advances in culture, tourism and hospitality research
1
Applied Marketing Science /Angewandte Marketingforschung
1
Business and intercultural communication
1
CESifo Working Paper Series
1
CESifo working papers
1
CUDARE working paper series
1
Cahier de recherche / Faculté des Sciences Economiques et Sociales, Hautes Etudes Commerciales, Université de Genève
1
Cahier de recherche en marketing et management
1
Centre for Marketing working paper / Centre for Marketing, London Business School
1
DICE discussion paper
1
Diplomica
1
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1
Discussion paper / Center for Economic Research, Tilburg University
1
Discussion paper / Centre for Economic Policy Research
1
Discussion paper / Universität St. Gallen, Volkswirtschaftliche Abteilung ; School of Economics and Political Science, Department of Economics
1
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Discussion paper series / School of Economics and Finance, the University of Hong Kong
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ECONIS (ZBW)
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Are all units created equal? : the effect of default units on product evaluations
Lembregts, Christophe
;
Pandelaere, Mario
-
2012
Persistent link: https://www.econbiz.de/10009664969
Saved in:
2
A new measure of brand personality
Geuens, Maggie
(
contributor
);
Weijters, Bert
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003787830
Saved in:
3
A taxonomy of consumer motives through preferred brand personality : empirical findings for 11 countries
Geeroms, Nele
;
Vermeir, Iris
;
Van Kenhove, Patrick
; …
-
2005
Persistent link: https://www.econbiz.de/10003242089
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