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isPartOf:"The journal of brand management : an international journal"
~isPartOf:"Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education"
~person:"Gertner, David"
~person:"Gupta, Jeevan Jyoti"
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1990-2009
1
Brand image
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City marketing
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Internationaler Tourismus
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Meta-analysis
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Gertner, David
Gupta, Jeevan Jyoti
Kaplanidou, Kyriaki
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The journal of brand management : an international journal
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
Destination branding : creating the unique destination proposition
1
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ECONIS (ZBW)
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Impact of travel motivation on tourist's attitude toward destination : evidence of mediating effect of destination image
Pereira, Vijay
;
Gupta, Jeevan Jyoti
;
Hussain, Shabir
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
5
,
pp. 946-971
Persistent link: https://www.econbiz.de/10013257070
Saved in:
2
A (tentative) meta-analysis of the "place marketing" and "place branding" literature
Gertner, David
- In:
The journal of brand management : an international journal
19
(
2011/12
)
2
,
pp. 112-131
Persistent link: https://www.econbiz.de/10009380885
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