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isPartOf:"The journal of business & industrial marketing"
~person:"Florea, Dorian Laurentiu"
~person:"Giannetti, Riccardo"
~person:"Gremyr, Ida"
~person:"Guimarães Frech, Camila"
~type_genre:"Article in journal"
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Search: subject_exact:"Produktbegleitende Dienstleistung"
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Florea, Dorian Laurentiu
Giannetti, Riccardo
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The journal of business & industrial marketing
Managing service quality : MSQ ; an international journal
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ECONIS (ZBW)
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Digital servitization journey in small- and medium-sized enterprises : the contribution of knowledge-intensive business firms
Rapaccini, Mario
;
Paiola, Marco
;
Cinquini, Lino
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
6
,
pp. 1362-1375
Persistent link: https://www.econbiz.de/10014276781
Saved in:
2
Placebo outsourcing : when does provider's bluffing enhance customer satisfaction?
Florea, Dorian Laurentiu
;
Barbu, Cătălin Mihail
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
6
,
pp. 1299-1313
Persistent link: https://www.econbiz.de/10013400056
Saved in:
3
Value co-creation in the B2B context : a diagnosis of knowledge management based on multiple case studies
Bonamigo, Andrei
;
Guimarães Frech, Camila
;
Lopes, Ana …
- In:
The journal of business & industrial marketing
37
(
2022
)
7
,
pp. 1449-1462
Persistent link: https://www.econbiz.de/10013400122
Saved in:
4
Understanding new service development and service innovation through innovation modes
Gremyr, Ida
;
Witell, Lars
;
Löfberg, Nina
;
Edvardsson, Bo
; …
- In:
The journal of business & industrial marketing
29
(
2014
)
2
,
pp. 123-131
Persistent link: https://www.econbiz.de/10010248164
Saved in:
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