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isPartOf:"Zeitschrift für KMU und Entrepreneurship : ZfKE"
type_genre:"Case study"
~isPartOf:"International journal of innovation management"
~person:"Brem, Alexander"
~person:"Keßler, Alexander"
~subject:"Wettbewerbsvorteil"
~type_genre:"Article in journal"
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Wettbewerbsvorteil
KMU
5
SME
5
Innovation
3
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2
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2
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2
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2
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2
Internationale Geschäftsbeziehungen
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Innovationsmanagement
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International market entry
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Internationaler Markteintritt
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Marketingmanagement
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Brem, Alexander
Keßler, Alexander
Anwar, Muhammad
1
Arenberg, Petra
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Bouncken, Ricarda B.
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Cosh, Andy D.
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De Jong, Jeroen P. J.
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Gotzamani, Katerina
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Jahanshahi, Asghar Afshar
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Nawaser, Khaled
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Sitz, Valentin
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Zeitschrift für KMU und Entrepreneurship : ZfKE
International journal of innovation management
The international journal of entrepreneurship and innovation
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ECONIS (ZBW)
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The effects of customer capital on customer response speed and innovativeness : the mediating role of marketing capability
Jahanshahi, Asghar Afshar
;
Nawaser, Khaled
;
Brem, Alexander
- In:
International journal of innovation management
23
(
2019
)
6
,
pp. 1950058-1-25
Persistent link: https://www.econbiz.de/10012098635
Saved in:
2
Chancenorientierte unternehmerische Nachhaltigkeit als Treiber der Internationalisierung von KMU
Keßler, Alexander
;
Zipper, Viktoriya
;
Sitz, Valentin
- In:
Zeitschrift für KMU und Entrepreneurship : ZfKE
67
(
2019
)
3
,
pp. 171-196
Persistent link: https://www.econbiz.de/10012133399
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