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language:"eng"
type_genre:"Fallstudie"
~person:"Marinova, Svetla Trifonova"
~person:"Saibene, Chiara"
~subject:"International market entry"
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Marinova, Svetla Trifonova
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California management review
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Institute of International Economics and Management
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ECONIS (ZBW)
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Winning in rural emerging markets : general electric's research study on MNCs
Ancarani, Fabio
;
Frels, Judy K.
;
Miller, Joanne
; …
- In:
California management review
56
(
2013/14
)
4
,
pp. 31-52
Persistent link: https://www.econbiz.de/10010410341
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2
Investor motives and strategy adaption : the case of Interbrew
Marinov, Marin A.
;
Marinova, Svetla Trifonova
-
1997
Persistent link: https://www.econbiz.de/10000979941
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