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language:"eng"
~isPartOf:"Health marketing quarterly"
~isPartOf:"Journal of medical marketing : device, diagnostic and pharmaceutical marketing"
~language:"lat"
~person:"Banerjee, Saikat"
~subject:"Advertising"
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Health marketing quarterly
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
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Disease awareness advertising (DAA) in emerging economy : a comparison between views of consumers and pharmaceutical professionals
Banerjee, Saikat
;
Dash, Sampada Kumar
- In:
Health marketing quarterly
35
(
2018
)
2
,
pp. 134-150
Persistent link: https://www.econbiz.de/10011979338
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