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language:"eng"
~isPartOf:"Inside marketing : practices, ideologies, devices"
~language:"spa"
~source:"econis"
~subject:"United States"
~type_genre:"Book section"
~type_genre:"Conference proceedings"
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Inside marketing : practices, ideologies, devices
Political marketing in the United States
13
Does marketing need reform? : fresh perspectives on the future
8
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
History of marketing thought ; Volume 3
5
After sixty : marketing to baby boomers reaching their big transition years
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Journal of marketing management : MM
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Changing the course of marketing : alternative paradigms for widening marketing theory
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Marketing and the common good : essays from Notre Dame on societal impact
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The Routledge companion to marketing and feminism
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Contemporary issues in marketing : principles and practice
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Journal of financial services marketing : JFSM
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Kellogg on advertising & media : the Kellogg School of Management
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Marketing strategy organization and implementation
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Organizing and reorganizing markets
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Proceedings series / American Marketing Association
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Research at the marketing-entrepreneurship interface
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The Routledge companion to advertising and promotional culture
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The nature and scope of marketing research
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A - N
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A general perspective
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Advances in Islamic finance, marketing, and management : an Asian perspective
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Advances in applied economic research : proceedings of the 2016 International Conference on Applied Economics (ICOAE)
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Antitrust and regulation : essays in memory of John J. McGowan
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Assessing the extent of China's marketization
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Brand management ; Vol. 1
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Business information systems workshops : BIS 2013 international workshops, Poznań, Poland, June 19-20, 2013 ; revised papers
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Closed-loop supply chains : new developments to improve the sustainability of business practices
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Clusters in urban and regional development
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Competitive intelligence 2.0 : organization, innovation and territory
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Connected marketing : the viral, buzz and word of mouth revolution
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Contemporary research in e-marketing ; 2
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Creating competitive markets : the politics of regulatory reform
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Critical perspectives on diversity, equity, and inclusion in marketing
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Economics, welfare policy and the history of economic thought : essays in honour of Arnold Heertje
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Emerging trends in business : an interdisciplinary approach
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Entrepreneurial marketing
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Entwicklungen in Produktionswissenschaft und Technologieforschung : Festschrift für Professor Dieter Specht
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Experimental and behavioral economics
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Gendering theory in marketing and consumer research
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Global perspectives on contemporary marketing education
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"Market-things inside" : insights from Progressive Grocer (United States, 1929 - 1959)
Cochoy, Franck
- In:
Inside marketing : practices, ideologies, devices
,
(pp. 58-84)
.
2011
Persistent link: https://www.econbiz.de/10008938710
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