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language:"eng"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of business strategy"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of research in marketing and entrepreneurship"
~person:"Amjad, Tayyab"
~person:"Buccieri, Dominic"
~subject:"Marketing management"
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Marketing management
Business start-up
2
Entrepreneurial marketing
2
Marketing
2
Marketingmanagement
2
Unternehmensgründung
2
Bibliometric analysis
1
Bibliometrics
1
Bibliometrie
1
Entrepreneurial education
1
Entrepreneurial marketing literature
1
Entrepreneurial networks
1
Entrepreneurship
1
Entrepreneurship approach
1
Entry mode
1
Firm performance
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International market entry
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Internationaler Markteintritt
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Legitimation
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Market dynamism
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Market entry
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Markteintritt
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Reconfiguration
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Amjad, Tayyab
Buccieri, Dominic
Madhavaram, Sreedhar
3
Alqahtani, Nasser
2
Coleman, Linda Jane
2
Kitchen, Philip J.
2
Ko, Eunju
2
Lim, Weng Marc
2
Sharma, Piyush
2
Uslay, Can
2
Acheampong, George
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Adom, Kwame
1
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1
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1
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1
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1
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1
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1
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Journal of business research : JBR
Journal of business strategy
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of research in marketing and entrepreneurship
Journal of strategic marketing
1
The international journal of management education
1
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ECONIS (ZBW)
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A bibliometric analysis and text mining of the entrepreneurial marketing domain : emerging trends and future research directions
Amjad, Tayyab
;
Dent, Michael M.
;
Mansor, Nur Naha Abu
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
3
,
pp. 393-409
Persistent link: https://www.econbiz.de/10014506453
Saved in:
2
Entrepreneurial marketing and reconfiguration towards post-entry performance : moderating effects of market dynamism and entry mode
Buccieri, Dominic
;
Park, Jieun
- In:
Journal of business research : JBR
148
(
2022
),
pp. 89-100
Persistent link: https://www.econbiz.de/10013325454
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