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language:"eng"
~isPartOf:"Journal of marketing"
~isPartOf:"Staff Paper"
~language:"deu"
~language:"zho"
~subject:"Kundenzufriedenheit"
~subject:"Performance-Messung"
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Kundenzufriedenheit
Performance-Messung
Marketing
104
Marketing management
18
Marketingmanagement
18
USA
10
United States
10
Crop Production/Industries
6
Demand and Price Analysis
5
Firm performance
5
Livestock Production/Industries
5
Unternehmenserfolg
5
Agribusiness
4
Brand management
4
Consumer behaviour
4
Customer satisfaction
4
Food Consumption/Nutrition/Food Safety
4
Führungskräfte
4
Konsumentenverhalten
4
Managers
4
Markenführung
4
Market research
4
Marketing theory
4
Marketingtheorie
4
Marktforschung
4
Performance measurement
4
Public Economics
4
marketing
4
Advertising
3
Capital income
3
Decision
3
Entscheidung
3
Kapitaleinkommen
3
Risk and Uncertainty
3
Shareholder Value
3
Shareholder value
3
Strategic alliance
3
Strategische Allianz
3
Werbung
3
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7
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7
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7
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Abela, Andrew V.
1
Brakus, J. Jos̆ko
1
Day, George S.
1
Fornell, Claes
1
Hennig-Thurau, Thorsten
1
Jayachandran, Satish
1
Krasnikow, Alexander
1
Kumar, V.
1
Moorman, Christine
1
Morgan, Neil A.
1
O'Sullivan, Don
1
Rego, Lopo L.
1
Rudolph, Thomas
1
Schmitt, Bernd
1
Wagner, Tillmann
1
Zarantonello, Lia
1
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Journal of marketing
Staff Paper
Industrial marketing management : the international journal for industrial and high-tech firms
6
European journal of marketing : EJM
5
SpringerLink / Bücher
5
International journal of contemporary hospitality management
4
Journal of business research : JBR
4
Journal of marketing management : MM
4
Cogent business & management
3
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
3
Gabler Research
3
Ilmenauer Schriften zur Betriebswirtschaftslehre
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of retailing and consumer services
3
Journal of the Academy of Marketing Science
3
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
3
Springer eBook Collection
3
Acta oeconomica : periodical of the Hungarian Academy of Sciences
2
Business performance measurement : unifying theories and integrating practice
2
European management journal
2
Evolving and emerging issues in marketing strategy
2
Foundations and trends in marketing : FTMKT
2
Gabler Edition Wissenschaft
2
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
2
International journal of business excellence
2
International journal of technology marketing : IJTMkt
2
Journal of marketing education : JME
2
Journal of promotion management : innovations in planning and applied research
2
Journal of retailing
2
Journal of strategic marketing
2
Journal of travel and tourism marketing
2
Report / Marketing Science Institute
2
The service industries journal
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Advances in marketing, customer relationship management, and e-services book series (AMCRMES)
1
Amfiteatru economic : an economic and business research periodical
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
Australasian marketing journal
1
Basler Schriften zum Marketing
1
Benchmarking : an international journal ; BIJ
1
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ECONIS (ZBW)
7
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1
Organizing for marketin excellence
Moorman, Christine
;
Day, George S.
- In:
Journal of marketing
80
(
2016
)
6
,
pp. 6-35
Persistent link: https://www.econbiz.de/10011621574
Saved in:
2
Introduction : is customer satisfaction (ir)relevant as a metric
Kumar, V.
- In:
Journal of marketing
80
(
2016
)
5
,
pp. 108-109
Persistent link: https://www.econbiz.de/10011591208
Saved in:
3
Reexamining the market share-customer satisfaction relationship
Rego, Lopo L.
;
Morgan, Neil A.
;
Fornell, Claes
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 1-20
Persistent link: https://www.econbiz.de/10009793115
Saved in:
4
Brand experience : what is it? : how is it measured? ; does it affect loyalty?
Brakus, J. Jos̆ko
;
Schmitt, Bernd
;
Zarantonello, Lia
- In:
Journal of marketing
73
(
2009
)
3
,
pp. 52-68
Persistent link: https://www.econbiz.de/10003838430
Saved in:
5
Does customer demotion jeopardize loyalty?
Wagner, Tillmann
;
Hennig-Thurau, Thorsten
;
Rudolph, Thomas
- In:
Journal of marketing
73
(
2009
)
3
,
pp. 69-85
Persistent link: https://www.econbiz.de/10003838586
Saved in:
6
The relative impact of marketing, research-and-development, and operations capabilities on firm performance
Krasnikow, Alexander
;
Jayachandran, Satish
- In:
Journal of marketing
72
(
2008
)
4
,
pp. 1-11
Persistent link: https://www.econbiz.de/10003709039
Saved in:
7
Marketing performance measurement ability and firm performance
O'Sullivan, Don
;
Abela, Andrew V.
- In:
Journal of marketing
71
(
2007
)
2
,
pp. 79-93
Persistent link: https://www.econbiz.de/10003557060
Saved in:
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