//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~isPartOf:"Journal of marketing management : JMM ; journal of the Academy of Marketing"
~isPartOf:"Marketing theory"
~subject:"Arbeitsmarkt"
~subject:"Marketing"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Arbeitsmarkt
Marketing
Marketing management
24
Marketingmanagement
24
marketing
18
Consumer behaviour
16
Konsumentenverhalten
16
Marketing theory
13
Marketingtheorie
13
Brand management
5
Gender
5
Geschlecht
5
Markenführung
5
Market research
5
Marktforschung
5
Theorie
5
Theory
5
USA
5
United States
5
Beziehungsmarketing
4
Consumption
4
Frauen
4
Islam
4
Islamic countries
4
Islamische Staaten
4
Market
4
Markt
4
Private consumption
4
Privater Konsum
4
Relationship marketing
4
Women
4
market studies
4
marketing management
4
sustainability
4
Advertising
3
Bibliometrics
3
Bibliometrie
3
Islamic finance
3
Islamisches Finanzsystem
3
Music
3
Music industry
3
more ...
less ...
Online availability
All
Undetermined
33
Free
6
Type of publication
All
Article
68
Book / Working Paper
4
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
72
Aufsatzsammlung
3
Collection of articles of several authors
2
Sammelwerk
2
Nachruf
1
Language
All
English
Author
All
Kjellberg, Hans
4
Tadajewski, Mark
4
Dobscha, Susan
3
Araujo, Luis
2
Brodie, Roderick J.
2
Chakrabarti, Ronika
2
Gordon, Ross
2
Holbrook, Morris B.
2
Mason, Katy
2
Miles, Chris
2
Murto, Riikka
2
O'Malley, Lisa
2
Sandıkçı, Özlem
2
Singh, Ramendra
2
Storbacka, Kaj
2
Östberg, Jacob
2
Abratt, Russell
1
Anker, Thomas Boysen
1
Ardley, Barry Charles
1
Askegaard, Søren
1
Bajde, Domen
1
Baker, Jonathan J.
1
Baker, Michael John
1
Ballantine, Paul W.
1
Bettany, Shona
1
Bhogal-Nair, Anoop
1
Bishop, David
1
Black, Iain
1
Brace-Govan, Janice
1
Brei, Vinícius
1
Bruce, Helen L.
1
Burgh-Woodman, Helene de
1
Burnes, Bernard
1
Bádéjọ, Folúké A.
1
Böhm, Steffen
1
Caldwell, Marylouise
1
Carrigan, Marylyn
1
Cherup, Abigail Nappier
1
Choi, Hwanho
1
Cluley, Robert
1
more ...
less ...
Published in...
All
Journal of marketing management : JMM ; journal of the Academy of Marketing
Marketing theory
Journal of business research : JBR
162
Industrial marketing management : the international journal for industrial and high-tech firms
102
European journal of marketing : EJM
80
Journal of marketing education : JME
68
Journal of marketing management : MM
68
Journal of marketing
60
Journal of the Academy of Marketing Science
55
Journal of macromarketing : examining the interactions among markets, marketing, and society
54
Journal of historical research in marketing
52
Journal of macromarketing
45
Marketing intelligence & planning
44
Journal of business-to-business marketing
43
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
41
The journal of business & industrial marketing
37
Journal of business ethics : JOBE
35
Journal of Islamic marketing : JIMA
33
Journal of research in marketing and entrepreneurship : JRME
33
AMS review : official publication of the Academy of Marketing Science
32
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
31
Journal of strategic marketing
31
The marketing review
29
Journal of marketing research : JMR
27
Business horizons
24
Australasian marketing journal
23
Journal of advertising research
23
International journal of wine business research : IJWBR
22
Asia Pacific journal of marketing and logistics
20
Journal of Islamic marketing
20
International journal of islamic marketing and branding
17
Marketing letters : a journal of research in marketing
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
16
International journal of forecasting
15
International marketing review
15
Journal of modelling in management
15
Journal of retailing and consumer services
15
Journal of research in marketing and entrepreneurship
13
Management science : journal of the Institute for Operations Research and the Management Sciences
13
more ...
less ...
Source
All
ECONIS (ZBW)
72
Showing
1
-
10
of
72
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Enacting overlapping exchanges to address market concerns : evidence on sustainable and conventional coffee markets in Uganda
Onyas, Winfred Ikiring
- In:
Marketing theory
23
(
2023
)
3
,
pp. 411-435
Persistent link: https://www.econbiz.de/10014368293
Saved in:
2
Marketing-as-practice : a framework and research agenda for value-creating marketing activity
Skålén, Per
;
Cova, Bernard
;
Gummerus, Johanna
; …
- In:
Marketing theory
23
(
2023
)
2
,
pp. 185-206
Persistent link: https://www.econbiz.de/10014293943
Saved in:
3
Women microbusiness owners' entrepreneurial marketing decision-making during a crisis
Bruce, Helen L.
;
Rooney, Tara
;
Krolikowska, Ewa
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
17/18
,
pp. 1800-1832
Persistent link: https://www.econbiz.de/10014450122
Saved in:
4
Influencer marketing and the "gifted" product : framing practices and market shaping
Nilsson, Johan
;
Murto, Riikka
;
Kjellberg, Hans
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
11/12
,
pp. 982-1011
Persistent link: https://www.econbiz.de/10014427133
Saved in:
5
Poetic pedagogy : emancipatory spaces of Slam poetry for marketing education
Bhogal-Nair, Anoop
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
1/2
,
pp. 49-67
Persistent link: https://www.econbiz.de/10014299350
Saved in:
6
Rethinking "marketing as applied economics"
Tadajewski, Mark
- In:
Marketing theory
22
(
2022
)
4
,
pp. 643-665
Persistent link: https://www.econbiz.de/10013435588
Saved in:
7
Connecting consumers to producers to foster sustainable consumption in international coffee supply : a marketing intervention study
Weber, Hanna
;
Loschelder, David D.
;
Lang, Daniel J.
; …
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
11/12
,
pp. 1148-1168
Persistent link: https://www.econbiz.de/10012623861
Saved in:
8
Marketing, synthesis and interdisciplinarity : reading with M.J.B.
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
17/18
,
pp. 1876-1891
Persistent link: https://www.econbiz.de/10014450165
Saved in:
9
Market legitimation in countercultural market change
Choi, Hwanho
;
Burnes, Bernard
- In:
Marketing theory
22
(
2022
)
1
,
pp. 41-65
Persistent link: https://www.econbiz.de/10012872515
Saved in:
10
See finish! Scunnered!! : a vernacular critique of hierarchies of knowledge in marketing
Bádéjọ, Folúké A.
;
Gordon, Ross
- In:
Marketing theory
22
(
2022
)
2
,
pp. 229-249
Persistent link: https://www.econbiz.de/10013257607
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->