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language:"eng"
~isPartOf:"Journal of marketing management : MM"
~subject:"Grounded theory"
~subject:"Konservative Partei"
~type:"article"
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Intergenerational spaces : citizens, political marketing and conceptualising trust in a transitional democracy
Susila, Ihwan
;
Dean, Dianne
;
Harness, David
- In:
Journal of marketing management : MM
31
(
2015
)
9/10
,
pp. 970-995
Persistent link: https://www.econbiz.de/10011405172
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2
Interpreting discourse: a critical discourse analysis of the marketing of an extreme right party
Moufahim, Mona
;
Humphreys, Michael
;
Mitussis, Darryn
; …
- In:
Journal of marketing management : MM
23
(
2007
)
5/6
,
pp. 537-558
Persistent link: https://www.econbiz.de/10003492244
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