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language:"eng"
~isPartOf:"Series / American Marketing Association"
~isPartOf:"Working papers / W / Helsinki School of Economics and Business Administration"
~language:"bul"
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Marketing
25
Theorie
10
Theory
10
USA
9
United States
9
Marketing management
8
Marketingmanagement
8
Consumer behaviour
6
Konsumentenverhalten
6
Absatz
5
Betriebliches Informationssystem
2
Business intelligence system
2
Finland
2
Finnland
2
High technology
2
Hochtechnologie
2
Marketing theory
2
Marketingtheorie
2
Marktforschung
2
07.08.1988
1
1991
1
Absatzforschung
1
Absatzplanung
1
Absatzwege
1
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Book / Working Paper
25
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Graue Literatur
9
Non-commercial literature
9
Arbeitspapier
8
Working Paper
8
Konferenzschrift
6
Collection of articles of several authors
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English
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Author
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Bernhardt, Kenneth L.
2
Möller, Kristian
2
Rajala, Arto
2
Ranta, Timo
2
Talvinen, Jari M.
2
Allvine, Fred C.
1
Bearden, William O.
1
Belk, Russell W.
1
Bellenger, Danny N.
1
Douglas, Susan P.
1
Frazier, Gary L.
1
Gelb, Betsy D.
1
Greenberg, Barnett A.
1
Haas, Raymond M.
1
Hyvönen, Saara
1
King, Robert L.
1
Kotsalo-Mustonen, Anna
1
Lusch, Robert F.
1
Mazze, Edward M.
1
Murphy, Patrick E.
1
Shimp, Terence A.
1
Suotsalo, Anneli
1
Sääksjärvi, Markku
1
Walker, Bruce J.
1
Wright, John S.
1
Äyväri, Anne
1
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Institution
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American Marketing Association
14
Educators' Conference <1981, Washington, DC>
1
Educators' Conference <1982, Chicago, Ill.>
1
Marketing Educators' Conference <1976, Memphis, Tenn.>
1
Marketing Educators' Conference <1977, Hartford, Conn.>
1
Summer Educators' Conference <1983, Dearborn, Mich.>
1
Summer Educators' Conference <1984, Chicago, Ill.>
1
Summer Educators' Conference <1985, Washington, DC>
1
Summer Educators' Conference <1986, Chicago, Ill.>
1
Summer Educators' Conference <1987, Toronto>
1
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Published in...
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Series / American Marketing Association
Working papers / W / Helsinki School of Economics and Business Administration
Journal of business research : JBR
162
SpringerLink / Bücher
138
Industrial marketing management : the international journal for industrial and high-tech firms
111
European journal of marketing : EJM
80
Journal of marketing management : MM
74
Journal of marketing education : JME
72
Management science : journal of the Institute for Operations Research and the Management Sciences
65
Journal of marketing
62
Marketing theory
62
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
59
Journal of macromarketing : examining the interactions among markets, marketing, and society
58
Journal of the Academy of Marketing Science
54
Journal of historical research in marketing
52
Springer eBook Collection
48
Marketing intelligence & planning
46
Journal of macromarketing
45
Journal of business-to-business marketing
44
Staff Paper
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
41
The journal of business & industrial marketing
37
Journal of business ethics : JOBE
36
Journal of research in marketing and entrepreneurship : JRME
36
Journal of strategic marketing
36
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
34
Journal of Islamic marketing : JIMA
33
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
32
Springer eBook Collection / Business and Economics
32
AMS review : official publication of the Academy of Marketing Science
31
The marketing review
30
Premier reference source
29
Journal of marketing research : JMR
27
Springer eBook Collection / Business and Management
27
Foundations and trends in marketing : FTMKT
26
Australasian marketing journal
25
Business horizons
25
Journal of marketing management : JMM ; journal of the Academy of Marketing
25
Journal of advertising research
23
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
23
Edward Elgar E-Book Archive
22
International journal of wine business research : IJWBR
22
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ECONIS (ZBW)
24
USB Cologne (EcoSocSci)
1
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1
Marketing capability of small firms operating in networks
Äyväri, Anne
;
Möller, Kristian
-
1999
Persistent link: https://www.econbiz.de/10001378498
Saved in:
2
Organizing marketing in industrial high-technology firms : the role of internal marketing relationships
Möller, Kristian
;
Rajala, Arto
-
1998
Persistent link: https://www.econbiz.de/10000681044
Saved in:
3
Perspectives to success in industrial marketing context
Kotsalo-Mustonen, Anna
-
1994
Persistent link: https://www.econbiz.de/10000900753
Saved in:
4
Effectiveness of marketing information systems
Talvinen, Jari M.
;
Sääksjärvi, Markku
-
1994
Persistent link: https://www.econbiz.de/10000900761
Saved in:
5
Recycling behavior as a marketing challenge : an inquiry into the determinants of source separation
Suotsalo, Anneli
;
Ranta, Timo
-
1994
Persistent link: https://www.econbiz.de/10000900847
Saved in:
6
Information systems in marketing : an investigation for research and applications
Talvinen, Jari M.
-
1994
Persistent link: https://www.econbiz.de/10000883962
Saved in:
7
Basic types of business strategies and their implications on product development and marketing
Rajala, Arto
-
1994
Persistent link: https://www.econbiz.de/10000884402
Saved in:
8
Marketing as a means of solving environmental problems
Ranta, Timo
-
1993
Persistent link: https://www.econbiz.de/10000879324
Saved in:
9
Patterns of strategy and their relationship to organizational performance : an investigation of food manufacturing firms in a closed market
Hyvönen, Saara
-
1992
Persistent link: https://www.econbiz.de/10000844713
Saved in:
10
Efficiency and effectiveness in marketing
Frazier, Gary L.
(
contributor
)
-
1988
Persistent link: https://www.econbiz.de/10000810618
Saved in:
1
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