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language:"eng"
~language:"bul"
~person:"Baker, Michael J."
~person:"Belch, George E."
~subject:"Werbung"
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Werbung
Marketing
16
Marketing management
5
Marketingmanagement
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Absatz
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Advertising
3
Großbritannien
2
USA
2
United Kingdom
2
United States
2
Absatzpolitik
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Auction
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Auktion
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Auktionstheorie
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Behavioural change
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Communication in marketing.
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Industrial goods
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Industrie
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Baker, Michael J.
Belch, George E.
Wheeler, Alina
8
Baack, Donald
7
Clow, Kenneth E.
7
Koschnick, Wolfgang J.
6
Kitchen, Philip J.
5
Soloveichik, Rachel
5
Collins, Thomas L.
4
Hackley, Christopher E.
4
Rapp, Stan
4
Wang, Jing
4
Berger, Arthur Asa
3
Blakeman, Robyn
3
Cong, Lin William
3
Fitzgerald, Doireann
3
Gillis, Tamara L.
3
Haller, Stefanie
3
Kreicbergs, Toms
3
Leeflang, Peter
3
Li, Siguang
3
Nakamura, Leonard Isamu
3
O'Hagan, Lauren Alex
3
Samuels, Jon D.
3
Weverbergh, Marcel
3
Yedid-Levi, Yaniv
3
Ščeulovs, Deniss
3
Abdullahi, Shafiu Ibrahim
2
Adeola, Ogechi
2
Alozie, Emmanuel C.
2
Arens, William F.
2
Baker, Stephen
2
Batey, Mark
2
Belch, Michael A.
2
Bessen, James
2
Botzenhardt, Florian
2
Chapman, John F.
2
Cliquet, Gérard
2
Day, Ralph L.
2
De Burgh-Woodman, Helene
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ECONIS (ZBW)
3
USB Cologne (EcoSocSci)
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1
Advertising and promotion : an integrated marketing communications perspective
Belch, George E.
;
Belch, Michael A.
-
2012
-
9. ed.
Persistent link: https://www.econbiz.de/10009527669
Saved in:
2
Advertising : an integrated marketing communication perspective
Belch, George E.
(
contributor
)
-
2012
-
2. ed.
Persistent link: https://www.econbiz.de/10009599777
Saved in:
3
Advertising and integrated communication
Belch, Michael A.
(
contributor
); …
-
2011
Persistent link: https://www.econbiz.de/10008773102
Saved in:
4
Macmillan dictionary of marketing and advertising
Baker, Michael J.
(
contributor
)
-
1998
-
3. ed
Persistent link: https://www.econbiz.de/10000648312
Saved in:
5
Macmillan dictionary of marketing and advertising
Baker, Michael J.
(
ed.
)
-
1984
Persistent link: https://www.econbiz.de/10000080100
Saved in:
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