//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~language:"fra"
~language:"spa"
~person:"Anderson, Erin"
~type_genre:"Bibliografie enthalten"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Marketing
2
Make-or- Buy-Entscheidung
1
Make-or-buy decision
1
Market
1
Markt
1
Returns to scale
1
Skalenertrag
1
Transaction costs
1
Transaktionskosten
1
Vertical integration
1
Vertikale Integration
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Bibliografie enthalten
Reprint
Aufsatz im Buch
3
Book section
3
Lehrbuch
1
Textbook
1
Language
All
English
French
Spanish
Author
All
Anderson, Erin
Hartley, Steven W.
5
Kerin, Roger A.
5
Rudelius, William
5
Kotler, Philip
4
Witkowski, Terrence H.
3
Achrol, Ravi S.
2
Böhm, Steffen
2
Cramer, Gail L.
2
Grönroos, Christian
2
Homburg, Christian
2
Keller, Kevin Lane
2
Klein, Thomas A.
2
Levitt, Theodore
2
Malhotra, Naresh K.
2
Narver, John C.
2
Nason, Robert W.
2
Sheth, Jagdish N.
2
Varadarajan, P. Rajan
2
Allenby, Greg M.
1
Araujo, Luis
1
Argyris, Chris
1
Attia, Ashraf
1
Baker, Michael John
1
Baum, Tom
1
Baumgartner, Hans
1
Benton, Raymond
1
Berkowitz, Eric N.
1
Blattberg, Robert C.
1
Bonoma, Thomas V.
1
Bosangit, Carmela
1
Brei, Vinícius
1
Brei, Vinćius
1
Brodie, Roderick J.
1
Brooks, Arthur C.
1
Burgess, Steven Michael
1
Butler, Patrick
1
Carrigan, Marylyn
1
Cavusgil, Erin
1
Chung, Jay Young
1
more ...
less ...
Published in...
All
Handbook of new institutional economics
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Make-or-buy decisions : vertical integration and marketing productivity
Anderson, Erin
;
Weitz, Barton A.
-
2009
Persistent link: https://www.econbiz.de/10003836373
Saved in:
2
Firms and the creation of new markets
Anderson, Erin
;
Gatignon, Hubert A.
- In:
Handbook of new institutional economics
,
(pp. 401-431)
.
2008
Persistent link: https://www.econbiz.de/10003703802
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->