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language:"eng"
~language:"nor"
~person:"Blythe, Jim"
~person:"Brown, Stephen"
~person:"Hair, Joseph F."
~person:"Kitchen, Philip J."
~person:"Lindgreen, Adam"
~type_genre:"Graue Literatur"
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Blythe, Jim
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Working paper / Department of Commerce, College of Business, Massey University
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ECONIS (ZBW)
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Product withdrawal pandemonium : marketing communication implications from the Pan Pharmaceuticals product withdrawals
Eagle, Lynne C.
;
Hawkins, Jacinta
;
Kitchen, Philip J.
; …
-
2004
Persistent link: https://www.econbiz.de/10002084600
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Globalization, integration and gray marketing : marketing communications in New Zealand
Kitchen, Philip J.
;
Eagle, Lynne C.
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2001
Persistent link: https://www.econbiz.de/10001650592
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