//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~language:"ron"
~language:"spa"
~person:"Malhotra, Naresh K."
~source:"econis"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Marketing
2
B-to-B-Marketing
1
Business-to-business marketing
1
Lieferantenmanagement
1
Nachhaltige Entwicklung
1
Supplier relationship management
1
Sustainable development
1
Theorie
1
Theory
1
USA
1
United States
1
more ...
less ...
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Lehrbuch
3
Textbook
3
Article in journal
2
Reprint
2
Aufsatzsammlung
1
Mehrbändiges Werk
1
Multi-volume publication
1
Wörterbuch
1
more ...
less ...
Language
All
English
Romanian
Spanish
Author
All
Malhotra, Naresh K.
Vrontis, Demetris
16
Leeflang, Peter
15
Lim, Weng Marc
14
Kumar, V.
13
Laczniak, Gene R.
13
Layton, Roger A.
13
Shultz, Clifford J.
13
Hanssens, Dominique M.
10
Hruschka, Harald
10
Hunt, Shelby D.
10
Morgan, Neil A.
10
Tadajewski, Mark
10
Gilmore, Audrey
9
Lusch, Robert F.
9
Thrassou, Alkis
9
Crittenden, Victoria Lynn
8
Ferrell, Odies C.
8
Jones, Rosalind
8
Malshe, Avinash
8
Stremersch, Stefan
8
Woodside, Arch G.
8
Wooliscroft, Ben
8
Beninger, Stefanie
7
Brown, Stephen
7
Carson, David
7
Di Benedetto, C. Anthony
7
Fillis, Ian
7
Gaski, John F.
7
Grewal, Rajdeep
7
Hills, Gerald E.
7
Jaworski, Bernard J.
7
Kraus, Sascha
7
Kumar, Satish
7
Lehmann, Donald R.
7
Miles, Morgan P.
7
O'Cass, Aron
7
O'Malley, Lisa
7
Piercy, Nigel
7
Roberts, John H.
7
Sandıkçı, Özlem
7
more ...
less ...
Published in...
All
Journal of business-to-business marketing
1
Review of marketing research
1
Source
All
ECONIS (ZBW)
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing in and for a sustainable society
Malhotra, Naresh K.
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011529589
Saved in:
2
Commentary on "The essence of business marketing theory, research and tactics : contributions by the Journal of Business-to-Business Marketing," by Lichtenthal, Mummalaneni, and Wi...
Malhotra, Naresh K.
;
Uslay, Can
;
Ndubisi, Nelson Oly
- In:
Journal of business-to-business marketing
15
(
2008
)
2
,
pp. 204-217
Persistent link: https://www.econbiz.de/10003814692
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->