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language:"eng"
~person:"Brown, Stephen"
~person:"Ferrell, Odies C."
~person:"Koschnick, Wolfgang J."
~person:"Laczniak, Gene R."
~type_genre:"Fallstudie"
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Marketing concepts and strategies
Dibb, Sally
;
Simkin, Lyndon
;
Pride, William M.
; …
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2019
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8th edition
Persistent link: https://www.econbiz.de/10011967451
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2
Ethics in marketing : international cases and perspectives
Murphy, Patrick E.
;
Laczniak, Gene R.
;
Harris, Fiona
-
2017
-
Second edition
Persistent link: https://www.econbiz.de/10011586737
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3
Ethics in marketing : international cases and perspectives
Murphy, Patrick E.
;
Laczniak, Gene R.
;
Prothero, Andrea
-
2012
Persistent link: https://www.econbiz.de/10009491926
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