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language:"eng"
~subject:"International business research"
~type_genre:"Glossary included"
~type_genre:"Handbook"
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Search: subject_exact:"Globales Marketing"
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International business research
International marketing
61
Internationales Marketing
61
USA
22
United States
21
Welt
20
World
20
Multinationales Unternehmen
19
Transnational corporation
19
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13
International market entry
13
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13
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13
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11
Management
11
Marketingmanagement
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10
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10
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9
Theory
9
Interkulturelles Management
8
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8
Internationaler Wettbewerb
8
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7
Internationales Management
7
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7
Globalisierung
6
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Kulturelle Identität
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Marketing theory
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Marketingtheorie
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Ball, Donald A.
4
Geringer, John Michael
4
Minor, Michael
4
McCulloch, Wendell H.
3
Daniels, John Day
2
Frantz, Paul L.
2
McNett, Jeanne M.
2
Radebaugh, Lee H.
2
Sullivan, Daniel P.
2
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1
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ECONIS (ZBW)
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1
International business : the challenge of global competition
Ball, Donald A.
;
Geringer, John Michael
;
Minor, Michael
; …
-
2010
-
12th ed.
Persistent link: https://www.econbiz.de/10003782043
Saved in:
2
The handbook of international trade : a guide to the principles and practice of export
Sherlock, Jim
(
contributor
);
Reuvid, Jonathan
(
contributor
)
-
2008
-
2. ed.
Persistent link: https://www.econbiz.de/10003674686
Saved in:
3
International business : the challenge of global competition
Ball, Donald A.
;
McCulloch, Wendell H.
;
Geringer, John …
-
2008
-
11. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003399111
Saved in:
4
International business : environments and operations
Daniels, John Day
;
Radebaugh, Lee H.
;
Sullivan, Daniel P.
-
2007
-
11. ed.
Persistent link: https://www.econbiz.de/10003128598
Saved in:
5
International business : the challenge of global competition
Ball, Donald A.
;
McCulloch, Wendell H.
;
Frantz, Paul L.
; …
-
2006
-
10. ed.
Persistent link: https://www.econbiz.de/10002404890
Saved in:
6
International business : environments and operations
Daniels, John Day
;
Radebaugh, Lee H.
;
Sullivan, Daniel P.
-
2004
-
10th ed., International ed.
Persistent link: https://www.econbiz.de/10001759885
Saved in:
7
International business : the challenge of global competition
Ball, Donald A.
;
McCulloch, Wendell H.
;
Frantz, Paul L.
; …
-
2002
-
8. ed
Persistent link: https://www.econbiz.de/10013468882
Saved in:
8
Exporting and importing : negotiating global markets
Zuckerman, Amy
-
1998
Persistent link: https://www.econbiz.de/10013535271
Saved in:
9
Import - export : a guide to growth, profits, and market share
Goldsmith, Howard R.
-
1989
Persistent link: https://www.econbiz.de/10014385540
Saved in:
10
Doing business with China
1988
Persistent link: https://www.econbiz.de/10000999410
Saved in:
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