//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~subject:"Public relations"
~subject:"Social network"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Internet-Community"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Public relations
Social network
Social Web
227
Social web
227
Internet marketing
46
Online-Marketing
46
USA
29
United States
29
Beziehungsmarketing
20
Relationship marketing
20
Business model
18
Geschäftsmodell
18
Soziales Netzwerk
14
E-commerce
13
Electronic Commerce
13
Innovationsmanagement
13
Web 2.0 technologies
13
Web 2.0-Technologien
13
Innovation management
12
Marketing management
12
Marketingmanagement
12
Welt
12
World
12
Öffentlichkeitsarbeit
12
Customer integration
11
Knowledge transfer
11
Kundenintegration
11
Nonprofit organization
11
Nonprofit-Organisation
11
Wissenstransfer
11
Facebook, Inc.
10
Großbritannien
10
United Kingdom
10
Wissensmanagement
10
Knowledge management
9
Virtual organization
9
Virtuelle Organisation
9
Consumer behaviour
8
Deutschland
8
Germany
8
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
17
Book / Working Paper
4
Type of publication (narrower categories)
All
Case study
Article in journal
1,863
Aufsatz in Zeitschrift
1,863
Aufsatz im Buch
223
Book section
223
Graue Literatur
154
Non-commercial literature
154
Arbeitspapier
134
Working Paper
134
Conference paper
31
Konferenzbeitrag
31
Collection of articles of several authors
30
Sammelwerk
30
Aufsatzsammlung
23
Fallstudie
21
Hochschulschrift
19
Ratgeber
9
Guidebook
8
Thesis
7
Collection of articles written by one author
5
Sammlung
5
Handbook
3
Handbuch
3
Interview
3
Konferenzschrift
3
Amtliche Publikation
2
Conference proceedings
2
Advisory report
1
Festschrift
1
Gutachten
1
Lehrbuch
1
Mehrbändiges Werk
1
Multi-volume publication
1
Reprint
1
Textbook
1
more ...
less ...
Language
All
English
German
17
Author
All
Agnoli, Lara
1
Akbar, M.
1
Albinsson, Pia A.
1
Bauer, Theresa
1
Begalli, Diego
1
Bernoff, Josh
1
Capitello, Roberta
1
Chaidaroon, Suwichit
1
Chaudhury, Sarita Ray
1
Chia, Joy
1
Cruz, Ryan E.
1
Cruz-Cunha, Maria Manuela
1
Dalkir, Kimiz
1
Dias, Gutenberg Marques
1
Farinelli, Fernanda
1
Fenton., Alex
1
Hayes, Thomas J.
1
Jamil, George Leal
1
Jones, Ashley
1
Jones, Brian
1
Köhler, Thomas R.
1
Li, Charlene
1
Lima, Anderson
1
Maharaj, Manoj
1
Majewski, Grzegorz
1
Mak, Angela Ka Ying
1
Matolay, Réka
1
McQueen, David
1
Mohamad, Mostafa
1
Pataki, György
1
Peng, Jianping
1
Perera, B. Yasanthi
1
Pillay, Kiru
1
Quan, Jing
1
Reis Lobo de Vasconcelos, Maria Celeste
1
Ruschman, Doug
1
Seijts, Jana
1
Souza, Yóris Linhares de
1
Swann, Patricia
1
Szántó, Richárd
1
more ...
less ...
Published in...
All
Communicating corporate social responsibility : perspectives and practice
2
Corporate social responsibility in the digital age
2
Analyzing the strategic role of social networking in firm growth and productivity
1
CIO
1
Digital and social media marketing : a results-driven approach
1
Handbook of research on business social networking ; Vol. 1
1
Harvard business review : HBR
1
Journal of marketing for higher education
1
Journal of marketing management : MM
1
Knowledge discovery, transfer, and management in the information age
1
Managing knowledge for global and collaborative innovations : [peer-reviewed papers ... selected from ... 2009 International Conference on Knowledge Management held in Hong Kong]
1
Social entrepreneurship as a catalyst for social change
1
Social knowledge : using social media to know what you know
1
Strategic change : SC ; briefings in entrepreneurial finance
1
Successful social media and ecommerce strategies in the wine industry
1
The dark side of social media : a consumer psychology perspective
1
more ...
less ...
Source
All
ECONIS (ZBW)
21
Showing
1
-
10
of
21
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Cases in public relations management : the rise of social media and activism
Swann, Patricia
-
2020
-
Third edition
Persistent link: https://www.econbiz.de/10014013875
Saved in:
2
When corporate partnerships are not awesome : leveraging corporate missteps and activist sentiment in social media
Perera, B. Yasanthi
;
Cruz, Ryan E.
;
Albinsson, Pia A.
; …
- In:
The dark side of social media : a consumer psychology …
,
(pp. 125-146)
.
2018
Persistent link: https://www.econbiz.de/10011740528
Saved in:
3
The business of advocacy : a case study of Greenpeace
Pillay, Kiru
;
Maharaj, Manoj
- In:
Analyzing the strategic role of social networking in …
,
(pp. 59-75)
.
2017
Persistent link: https://www.econbiz.de/10011530616
Saved in:
4
Social media
Fenton., Alex
;
Mohamad, Mostafa
;
Jones, Ashley
- In:
Digital and social media marketing : a results-driven …
,
(pp. 190-213)
.
2017
Persistent link: https://www.econbiz.de/10011582705
Saved in:
5
Online communication approaches and social networks in traditional wine regions : a case study from Italy
Capitello, Roberta
;
Agnoli, Lara
;
Begalli, Diego
- In:
Successful social media and ecommerce strategies in the …
,
(pp. 30-54)
.
2016
Persistent link: https://www.econbiz.de/10011558843
Saved in:
6
CSR online and in real terms : a critical analysis of controversial sectors in Hungary
Pataki, György
;
Szántó, Richárd
;
Matolay, Réka
- In:
Corporate social responsibility in the digital age
,
(pp. 241-264)
.
2015
Persistent link: https://www.econbiz.de/10010513423
Saved in:
7
CSR and new battle lines in online PR war : a case study of the energy sector and its discontents
McQueen, David
- In:
Corporate social responsibility in the digital age
,
(pp. 99-125)
.
2015
Persistent link: https://www.econbiz.de/10010513432
Saved in:
8
When the Twitterverse turns on you
Seijts, Jana
- In:
Harvard business review : HBR
92
(
2014
)
3
,
pp. 117-121
Persistent link: https://www.econbiz.de/10010339529
Saved in:
9
The responsibilities of social networking companies : applying political CSR theory to Google, Facebook and Twitter
Bauer, Theresa
- In:
Communicating corporate social responsibility : …
,
(pp. 259-282)
.
2014
Persistent link: https://www.econbiz.de/10010346523
Saved in:
10
Communicating, connecting and development social capital for organisations and their communities : benefits for socially responsive organisations
Chia, Joy
- In:
Communicating corporate social responsibility : …
,
(pp. 41-58)
.
2014
Persistent link: https://www.econbiz.de/10010346546
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->